false <![CDATA[The Father of Spin: Edward L. Bernays and The Birth of Public Relations]]> http://photo.goodreads.com/books/1171635277m/110284.jpg 110284 3 Biographer Larry Tye can't help but be entertained by his subject's professional antics. Edward L. Bernays (1892-1995), a pioneering practitioner of public relations, zestfully ballyhooed his clients, utilizing a shrewd blend of publicity stunts, careful cultivation of the press, and solicited endorsements from "experts." Yet journalist Tye is also aware of the moral ambiguities inherent in the career of a man who vigorously promoted cigarette smoking and whose work for the United Fruit Company played at least some role in the 1954 military overthrow of Guatemala's democratically elected government. This judicious book balances appreciation for Bernays' inventiveness with a sober understanding of its consequences, including the extent to which PR permeates contemporary American life. <I>--Wendy Smith</I> 106283 1998 The Father of Spin: Edward L. Bernays and The Birth of Public Relations total:16|5:3|4:7|3:5|2:1| 16 60 40 3 3 1 false false Tue Jan 01 00:00:00 -0800 2002 Mon Apr 07 06:26:01 -0700 2008 Mon Apr 07 06:26:01 -0700 2008 3 0 false false Sat Apr 18 06:03:46 -0700 2009 Sat Apr 18 06:04:11 -0700 2009 0 0 false false Thu Sep 20 13:32:24 -0700 2007 Thu Nov 08 11:49:36 -0800 2007 more...]]> 0 0 false false Wed Aug 26 09:42:18 -0700 2009 Wed Aug 26 09:42:18 -0700 2009 0 0 false false Fri Jul 24 09:44:13 -0700 2009 Fri Jul 24 09:45:14 -0700 2009 0 0 false false Sun Jul 19 12:39:17 -0700 2009 Sun Jul 19 12:39:17 -0700 2009 0 0 false false Sun Apr 12 23:54:04 -0700 2009 Sun Apr 12 23:54:04 -0700 2009 4 0 false false Wed Mar 04 13:50:06 -0800 2009 Wed Mar 04 13:50:06 -0800 2009 4 0 false false Tue Feb 24 17:55:40 -0800 2009 Tue Feb 24 17:55:40 -0800 2009 0 0 false false Mon Jan 19 10:52:53 -0800 2009 Mon Jan 19 10:52:53 -0800 2009 0 0 false false Thu Jan 01 12:12:10 -0800 2009 Thu Jan 01 12:12:10 -0800 2009 0 0 false false Tue Dec 30 08:17:20 -0800 2008 Tue Dec 30 08:17:26 -0800 2008 0 0 false false Mon Dec 29 11:58:07 -0800 2008 Mon Dec 29 11:58:07 -0800 2008 2 0 false false Wed Nov 12 20:21:54 -0800 2008 Wed Nov 12 20:21:54 -0800 2008 0 0 false false Wed Nov 05 19:17:20 -0800 2008 Wed Nov 05 19:17:44 -0800 2008 0 0 false false Mon Nov 03 10:42:44 -0800 2008 Mon Nov 03 10:42:46 -0800 2008 4 0 false false Sun Sep 14 17:39:15 -0700 2008 Sun Sep 14 17:39:19 -0700 2008 4 0 false false Sun Sep 14 17:38:49 -0700 2008 Sun Sep 14 17:38:54 -0700 2008 0 0 false false Fri Aug 29 07:03:49 -0700 2008 Fri Aug 29 07:03:49 -0700 2008 0 0 false false Thu Aug 14 11:01:15 -0700 2008 Thu Aug 14 11:01:15 -0700 2008 http://www.goodreads.com/book_link/follow/8?book_id=110284