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<book id="1096288">
  <title><![CDATA[Wikinomics: How Mass Collaboration Changes Everything]]></title>
  <isbn><![CDATA[1843546361]]></isbn>
  <isbn13><![CDATA[9781843546368]]></isbn13>
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  <best-book-id type="integer">154341</best-book-id>
  <books-count type="integer">15</books-count>
  <default-description>&lt;B&gt; In just the last few years, traditional collaboration&amp;#151;in a meeting room, a conference call, even a convention center&amp;#151;has been superseded by collaborations on an astronomical scale.  &lt;/B&gt; &lt;P&gt; Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, &lt;I&gt;Wikinomics&lt;/I&gt; proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success. &lt;P&gt; A brilliant guide to one of the most profound changes of our time, &lt;I&gt;Wikinomics&lt;/I&gt; challenges our most deeply-rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the twenty-first century. &lt;P&gt; Based on a $9 million research project led by bestselling author Don Tapscott, &lt;I&gt;Wikinomics&lt;/I&gt; shows how masses of people can participate in the economy like never before. They are creating TV news stories, sequencing the human genome, remixing their favorite music, designing software, finding a cure for disease, editing school texts, inventing new cosmetics, or even building motorcycles.  You'll read about: &lt;BR&gt; &amp;#149; Rob McEwen, the Goldcorp, Inc. CEO who used open source tactics and an online competition to save his company and breathe new life into an old-fashioned industry.&lt;BR&gt; &amp;#149; Flickr, Second Life, YouTube, and other thriving online communities that transcend social networking to pioneer a new form of collaborative production.&lt;BR&gt; &amp;#149; Mature companies like Procter &amp; Gamble that cultivate nimble, trust-based relationships with external collaborators to form vibrant business ecosystems. &lt;BR&gt; &lt;BR&gt; An important look into the future, &lt;I&gt;Wikinomics&lt;/I&gt; will be your road map for doing business in the twenty-first century.</default-description>
  <id type="integer">2457983</id>
  <media-type>book</media-type>
  <original-language-id type="integer" nil="true"></original-language-id>
  <original-publication-day type="integer">12</original-publication-day>
  <original-publication-month type="integer">12</original-publication-month>
  <original-publication-year type="integer">2006</original-publication-year>
  <original-title>Wikinomics: How Mass Collaboration Changes Everything</original-title>
  <rating-dist>total:689|5:117|4:260|3:222|2:72|1:18|</rating-dist>
  <ratings-count type="integer">689</ratings-count>
  <ratings-sum type="integer">2453</ratings-sum>
  <reviews-count type="integer">1542</reviews-count>
  <text-reviews-count type="integer">155</text-reviews-count>
</work>

  <average_rating><![CDATA[3.56]]></average_rating>
  <ratings_count><![CDATA[6]]></ratings_count>
  <text_reviews_count><![CDATA[0]]></text_reviews_count>
  <url><![CDATA[http://www.goodreads.com/book/show/1096288.Wikinomics_How_Mass_Collaboration_Changes_Everything]]></url>
  <authors>
        <author id="54875">
      <name><![CDATA[Don Tapscott]]></name>
      <role><![CDATA[]]></role>
      <url><![CDATA[http://www.goodreads.com/author/show/54875.Don_Tapscott]]></url>
      <average_rating><![CDATA[3.56]]></average_rating>
      <ratings_count><![CDATA[821]]></ratings_count>
      <text_reviews_count><![CDATA[187]]></text_reviews_count>
    </author>
      </authors>
    <reviews start="1" end="20" total="1543">
    <review id="15096656">
    <user id="669573">
    <name><![CDATA[Kathrynn]]></name>
    <location><![CDATA[Mesquite, TX]]></location>        
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      <rating>5</rating>
  <votes>3</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Aug 25 00:00:00 -0700 2008</read_at>
  <date_added>Sun Feb 10 17:59:57 -0800 2008</date_added>
  <date_updated>Mon Aug 25 03:24:07 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Found this to be an excellent book, very well written (enjoyed the humor), full of insights to enlighten This Reader on how the world is continually evolving and how companies that &quot;need&quot; to remain in control of their goods/services need to shift their mindset into a more user-friendly, op...<a href="http://www.goodreads.com/review/show/15096656">more...</a>]]></body>
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</review>
    <review id="20017947">
    <user id="503636">
    <name><![CDATA[Scott]]></name>
    <location><![CDATA[Virginia Beach, VA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/503636-scott?utm_medium=api]]></url>
  </user>
      <rating>1</rating>
  <votes>2</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon May 12 00:00:00 -0700 2008</read_at>
  <date_added>Sat Apr 12 13:51:56 -0700 2008</date_added>
  <date_updated>Mon May 12 17:28:18 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Before I begin my thoughts on this book, I should announce that I am openly hostile to several of the notions mentioned in the book, and therefore went into it with a skeptical mind.  The book did little to allay my skepticism.  'Wikinomics' is a giddy, fanboy account of the 'new' economy of collabo...<a href="http://www.goodreads.com/review/show/20017947">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/20017947?utm_medium=api]]></url>
</review>
    <review id="45071868">
    <user id="1918417">
    <name><![CDATA[Dhiren]]></name>
    <location><![CDATA[London, H9, The United Kingdom]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1918417-dhiren?utm_medium=api]]></url>
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      <rating>4</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Dec 01 00:00:00 -0800 2008</read_at>
  <date_added>Sun Feb 01 15:13:36 -0800 2009</date_added>
  <date_updated>Sun Feb 01 15:15:16 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[A really good, insightful book which drives really drives the message of how collaboration,  and technologies which facilitate collaboration are changing the way we do business, use information and interact with each other. <br/><br/>This book is an essential read anybody who work in Digital and man...<a href="http://www.goodreads.com/review/show/45071868">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/45071868?utm_medium=api]]></url>
</review>
    <review id="43121755">
    <user id="1913471">
    <name><![CDATA[Jenn]]></name>
    <location><![CDATA[Baltimore, MD]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1913471-jenn-auvil?utm_medium=api]]></url>
  </user>
      <rating>3</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Jul 01 00:00:00 -0700 2008</read_at>
  <date_added>Thu Jan 15 08:43:43 -0800 2009</date_added>
  <date_updated>Thu Jan 15 08:55:19 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[This book provided me with exactly what I was looking for--an overview of the concept of wikis and the various ways that individuals and companies might use them. It was good timing for two reasons: (1) working on ed publishing academy courses and considering alternative delivery methods and (2) sta...<a href="http://www.goodreads.com/review/show/43121755">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/43121755?utm_medium=api]]></url>
</review>
    <review id="73075435">
    <user id="2186440">
    <name><![CDATA[Victoria]]></name>
    <location><![CDATA[Moscow, 48, Russian Federation]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2186440-victoria?utm_medium=api]]></url>
  </user>
      <rating>1</rating>
  <votes>0</votes>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Oct 01 00:00:00 -0700 2009</read_at>
  <date_added>Thu Oct 01 01:49:50 -0700 2009</date_added>
  <date_updated>Thu Oct 01 02:21:58 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Пока пробиралась через всю эту книгу, постоянно думала: &quot;И для кого она написана?&quot;. ИТ-менеджерам? Вряд ли, все слишком очевидно, автор кропотливо перечисляет и G...<a href="http://www.goodreads.com/review/show/73075435">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/73075435?utm_medium=api]]></url>
</review>
    <review id="65123496">
    <user id="2021338">
    <name><![CDATA[Mark]]></name>
    <location><![CDATA[Saint Paul, MN]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2021338-mark-mikula?utm_medium=api]]></url>
  </user>
      <rating>3</rating>
  <votes>0</votes>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Jul 23 00:00:00 -0700 2009</read_at>
  <date_added>Mon Jul 27 08:38:41 -0700 2009</date_added>
  <date_updated>Mon Jul 27 11:01:10 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Although it is riddled with too much consultant-speak, it gives a good survey of the state of things in the web 2.0 world. As someone whose livelihood is impacted by the creation of &quot;free&quot; editorial content, it provides insight into the direction that the web is trending. The attitude is g...<a href="http://www.goodreads.com/review/show/65123496">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/65123496?utm_medium=api]]></url>
</review>
    <review id="62195905">
    <user id="1313409">
    <name><![CDATA[Matt]]></name>
    <location><![CDATA[Orem, UT]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1313409-matt?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sun Jul 05 00:00:00 -0700 2009</read_at>
  <date_added>Sun Jul 05 06:58:33 -0700 2009</date_added>
  <date_updated>Sun Jul 05 07:06:17 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[“The monolithic, self-contained, inwardly focused corporation is dying&quot; -- is the gist of this enjoyable book. However, it's not just all about the old-guard's eschaton; /Wikinomics/ is primarily about the new type of corporation taking over the world. To wit:<br/><br/>&quot;Regardless of t...<a href="http://www.goodreads.com/review/show/62195905">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/62195905?utm_medium=api]]></url>
</review>
    <review id="63702192">
    <user id="2023256">
    <name><![CDATA[Jim]]></name>
    <location><![CDATA[Allentown, PA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2023256-jim?utm_medium=api]]></url>
  </user>
      <rating>4</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="educational-theory-reform" />
        <shelf name="global-issues" />
        <shelf name="re-reads" />
        <shelf name="social-commentary" />
      </shelves>
  <recommended_for><![CDATA[global thinkers]]></recommended_for>
  <recommended_by><![CDATA[NPR]]></recommended_by>
  <read_at>Sun Jul 01 00:00:00 -0700 2007</read_at>
  <date_added>Thu Jul 16 06:21:46 -0700 2009</date_added>
  <date_updated>Mon Jul 20 06:16:31 -0700 2009</date_updated>
  <read_count>1 1/2</read_count>
    <body><![CDATA[Falling in love (lust? it’s the same), again, with the artistic expressions of David Hockney (photo-jointing) and Jackson Pollock (action painting) this summer, and then merging my conceptual understanding of contemporary media with the likes of Henry Jenkins’ ideas on transmedia storytelling an...<a href="http://www.goodreads.com/review/show/63702192">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/63702192?utm_medium=api]]></url>
</review>
    <review id="45000655">
    <user id="179205">
    <name><![CDATA[Chris]]></name>
    <location><![CDATA[Watertown, MA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/179205-chris?utm_medium=api]]></url>
  </user>
      <rating>2</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Feb 10 00:00:00 -0800 2009</read_at>
  <date_added>Sat Jan 31 18:30:59 -0800 2009</date_added>
  <date_updated>Thu Feb 12 08:47:58 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[I found this a rather tiresome &quot;isn't this neat?&quot; booster book on the new open internet.  Basically it blended together a bunch of business-speak terms together with a somewhat uncritical and surface glance at the way technology, the economy and society are interacting in the age of new op...<a href="http://www.goodreads.com/review/show/45000655">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/45000655?utm_medium=api]]></url>
</review>
    <review id="1247357">
    <user id="85762">
    <name><![CDATA[Breathe_out]]></name>
    <location><![CDATA[Canada]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/85762-breathe-out?utm_medium=api]]></url>
  </user>
      <rating>2</rating>
  <votes>1</votes>
  <sell_flag>false</sell_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at></read_at>
  <date_added>Wed May 16 08:47:32 -0700 2007</date_added>
  <date_updated>Thu Jun 14 07:31:51 -0700 2007</date_updated>
  <read_count></read_count>
    <body><![CDATA[Not the &quot;Blink&quot; or &quot;Freakonomics&quot; I was expecting/hoping for. A few examples did stick in my head, but overall, the only word I can use to describe this book is Thick. Perhaps a good read for a business nerd, but not for fun reading.]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/1247357?utm_medium=api]]></url>
</review>
    <review id="53260169">
    <user id="2158611">
    <name><![CDATA[Stephanie]]></name>
    <location><![CDATA[Chicago, IL]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2158611-stephanie?utm_medium=api]]></url>
  </user>
      <rating>3</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Thu Apr 23 00:00:00 -0700 2009</read_at>
  <date_added>Sun Apr 19 15:19:31 -0700 2009</date_added>
  <date_updated>Sat Apr 25 08:23:21 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[There are some useful insights in this book, to be sure. It feels a little dated already, mostly because of its blithe assumption that the company who had a meteoric rise in the early years of this decade would surely be continuing that trajectory for a good long time. Of course, those of us living ...<a href="http://www.goodreads.com/review/show/53260169">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/53260169?utm_medium=api]]></url>
</review>
    <review id="39809001">
    <user id="1012067">
    <name><![CDATA[Jeremy]]></name>
    <location><![CDATA[Canada]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1012067-jeremy?utm_medium=api]]></url>
  </user>
      <rating>1</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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        <shelf name="sci-tech" />
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Dec 29 00:00:00 -0800 2008</read_at>
  <date_added>Wed Dec 10 14:38:13 -0800 2008</date_added>
  <date_updated>Mon Dec 29 16:42:52 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[I got as far as Chapter 5 so bear that in mind. The theme of the book is one which I believe: that openness and transparency are very good things and should be encouraged in all avenues of life from government to software design to science. Where this book breaks down for me is that it promotes the ...<a href="http://www.goodreads.com/review/show/39809001">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/39809001?utm_medium=api]]></url>
</review>
    <review id="48046335">
    <user id="2004056">
    <name><![CDATA[MsSmartiePants]]></name>
    <location><![CDATA[San Jose, CA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/2004056-mssmartiepants-like-the-candy?utm_medium=api]]></url>
  </user>
      <rating>5</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
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      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Wed Jan 07 00:00:00 -0800 2009</read_at>
  <date_added>Mon Mar 02 16:35:49 -0800 2009</date_added>
  <date_updated>Mon Mar 02 16:40:48 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Another must read for the 21st century.  I really feel the overwhelming effect the internet is having all around me in my daily life.  That being said, I have a desire to 'catch up' and learn all I can about how the web is being used and can be used.  <br/>This is another book which was referred to...<a href="http://www.goodreads.com/review/show/48046335">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/48046335?utm_medium=api]]></url>
</review>
    <review id="67434559">
    <user id="1467343">
    <name><![CDATA[Dave]]></name>
    <location><![CDATA[Brisbane, Australia]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1467343-dave-riley?utm_medium=api]]></url>
  </user>
      <rating>1</rating>
  <votes>0</votes>
  <sell_flag>false</sell_flag>
  <spoiler_flag>false</spoiler_flag>
  <shelves>
        <shelf name="technology-and-web" />
      </shelves>
  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Tue Sep 29 00:00:00 -0700 2009</read_at>
  <date_added>Fri Aug 14 17:58:19 -0700 2009</date_added>
  <date_updated>Mon Oct 05 00:01:42 -0700 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[If you have any familiarity with Web2.0 platforms maybe you should write your own book so that the hyperbole packaged by Dan Tapscott is bought back down to earth.<br/><br/>This is a fantastical journey that promises you that the Web 2.0 universe is the very best thing since sliced bread and it wi...<a href="http://www.goodreads.com/review/show/67434559">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/67434559?utm_medium=api]]></url>
</review>
    <review id="36276530">
    <user id="994945">
    <name><![CDATA[Sarah]]></name>
    <location><![CDATA[Sonoma, CA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/994945-sarah?utm_medium=api]]></url>
  </user>
      <rating>0</rating>
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      </shelves>
  <recommended_for><![CDATA[people interested in our economy, innovation and the relationships between business &amp; the internet]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sat Nov 01 00:00:00 -0700 2008</read_at>
  <date_added>Sun Oct 26 20:28:01 -0700 2008</date_added>
  <date_updated>Mon Nov 17 10:15:00 -0800 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Even though I didn't finish this book (yet...?), I learned a lot about Web 2.0.  In fact, I keep talking about Web 2.0 and I know that Zack is getting his fill too.  Just think - right now the websites that many of us visit are filled with content that we have created.  <br/><br/>That is the essen...<a href="http://www.goodreads.com/review/show/36276530">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/36276530?utm_medium=api]]></url>
</review>
    <review id="28907819">
    <user id="1385106">
    <name><![CDATA[Jamie]]></name>
    <location><![CDATA[The United States]]></location>        
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      <rating>3</rating>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Jul 07 00:00:00 -0700 2008</read_at>
  <date_added>Thu Jul 31 14:13:23 -0700 2008</date_added>
  <date_updated>Fri Aug 08 12:11:53 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[The full title of this book by Don Tapscott and Anthony Williams is <em>Wikinomics: How Mass Collaboration Changes Everything</em>, and it sets out to describe pretty much that --how the Internet and other information technology are creating new business models that capitalize on collaboration, sharing, the ...<a href="http://www.goodreads.com/review/show/28907819">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/28907819?utm_medium=api]]></url>
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    <review id="28220770">
    <user id="1329400">
    <name><![CDATA[Bill]]></name>
    <location><![CDATA[Hebron, KY]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1329400-bill?utm_medium=api]]></url>
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      <rating>4</rating>
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  <recommended_for><![CDATA[Anyone interested in business or technology]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Fri Aug 01 00:00:00 -0700 2008</read_at>
  <date_added>Thu Jul 24 19:27:31 -0700 2008</date_added>
  <date_updated>Tue Aug 19 20:06:13 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[If you feel as though you may be out of the loop when people start discussing You Tube, blogging, tags, or other “i/e –concepts” do yourself a favor and take a look at Wikinomics.  The one criticism I have of the work is that it could perhaps use a bit of editing to shorten it up.  But, it cov...<a href="http://www.goodreads.com/review/show/28220770">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/28220770?utm_medium=api]]></url>
</review>
    <review id="26406448">
    <user id="132592">
    <name><![CDATA[Matthew]]></name>
    <location><![CDATA[310206, Singapore]]></location>        
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      <rating>3</rating>
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Mon Aug 18 00:00:00 -0700 2008</read_at>
  <date_added>Sat Jul 05 20:56:07 -0700 2008</date_added>
  <date_updated>Mon Aug 18 07:44:15 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[Interesting if somewhat tedious toward the second half. It basically elaborates on a fairly obvious concept, and tries to generalise the principles behind why and when the concept of mass collaboration and engagement works. This was interesting, especially when they dig into the conditions in which ...<a href="http://www.goodreads.com/review/show/26406448">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/26406448?utm_medium=api]]></url>
</review>
    <review id="26194887">
    <user id="1180394">
    <name><![CDATA[Maureen]]></name>
    <location><![CDATA[Athens, GA]]></location>        
    <url><![CDATA[http://www.goodreads.com/user/show/1180394-maureen?utm_medium=api]]></url>
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      <rating>5</rating>
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  <recommended_for><![CDATA[everyone]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Sat Jul 26 00:00:00 -0700 2008</read_at>
  <date_added>Thu Jul 03 05:56:46 -0700 2008</date_added>
  <date_updated>Sat Jul 26 14:09:57 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[This is an excellent discussion of the way that open source collaboration, peer production, sharing, and going global are changing just about every idea there has ever been about business.  From snap-together airplanes, to Chinese motorcycles, to the Geek Squad taking over Best Buy, to amazing chang...<a href="http://www.goodreads.com/review/show/26194887">more...</a>]]></body>
    <url><![CDATA[http://www.goodreads.com/review/show/26194887?utm_medium=api]]></url>
</review>
    <review id="19391502">
    <user id="1052384">
    <name><![CDATA[Nicholas]]></name>
    <location><![CDATA[Charlottesville, VA]]></location>        
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  <recommended_for><![CDATA[]]></recommended_for>
  <recommended_by><![CDATA[]]></recommended_by>
  <read_at>Fri Feb 01 00:00:00 -0800 2008</read_at>
  <date_added>Thu Apr 03 13:48:47 -0700 2008</date_added>
  <date_updated>Sun Oct 05 14:19:14 -0700 2008</date_updated>
  <read_count></read_count>
    <body><![CDATA[About the power of mass collaboration. How if you can align people's interests correctly you can create huge value outside of the traditional means. Harnessing the power of the cognitive surplus.<br/><br/><br/>Quotes:<br/><br/>&quot;This is more than open source, social networking, so called cr...<a href="http://www.goodreads.com/review/show/19391502">more...</a>]]></body>
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