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  <title><![CDATA[The Minto Pyramid Principle: Logic in Writing, Thinking and Problem Solving]]></title>
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        <name><![CDATA[Barbara Minto]]></name>
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  <title>
    <![CDATA[The Minto Pyramid Principle: Logic in Writing, Thinking, &amp; Problem Solving]]>
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    <![CDATA[This work has been designed as an aid to the logical presentation of business communications. Topics covered range from the difference between deductive and inductive reasoning, to a discussion of how to highlight the structure of information.]]>
  </description>
  <published>1978</published>
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  <read_at>Sat Nov 01 00:00:00 -0700 2008</read_at>
  <date_added>Wed Feb 25 08:17:12 -0800 2009</date_added>
  <date_updated>Wed Feb 25 10:47:38 -0800 2009</date_updated>
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    <body><![CDATA[This is my all time favorite book on persuasive writing.  As of this review date, I have read the book thirteen times.  My goal with this abundant contact is to super learn the concepts, which are difficult to perceive with only passing exposure.<br/><br/>I came upon this book in 1994 when my part...<a href="http://www.goodreads.com/review/show/47482647">more...</a>]]></body>
    
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    <![CDATA[The Pyramid Principle: Present Your Thinking So Clearly That the Ideas Jump Off the Page and into the Reader's Mind]]>
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  <link>http://www.goodreads.com/book/show/881003.The_Pyramid_Principle_Present_Your_Thinking_So_Clearly_That_the_Ideas_Jump_Off_the_Page_and_into_the_Reader_s_Mind</link>
  <average_rating>4.45</average_rating>
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    <![CDATA[]]>
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  <date_added>Mon Aug 04 05:16:39 -0700 2008</date_added>
  <date_updated>Mon Aug 04 05:19:10 -0700 2008</date_updated>
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    <body><![CDATA[A superb book with many valuable recommendations and tips for writing well-structured business documents. The framework described in it is highly effective in any non-narrative writing and it is used in most top-class consultancy firms. <br/><br/>The book is also good for gaining some insight on h...<a href="http://www.goodreads.com/review/show/29193578">more...</a>]]></body>
    
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  <title>
    <![CDATA[The Pyramid Principle: Logic in Writing and Thinking]]>
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  <average_rating>4.67</average_rating>
  <ratings_count>3</ratings_count>
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    <![CDATA[The Pyramid Principle is a way of writing that will enable you to present your thinking so clearly that the ideas will move off the page and into the reader's mind with a minimum of effort and a maximum of effect.  Author: Barbara Minto runs her own consultancy teaching the Pyramid Principle to top executives.]]>
  </description>
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  <date_added>Sun Oct 26 17:18:21 -0700 2008</date_added>
  <date_updated>Sun Oct 26 17:20:30 -0700 2008</date_updated>
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    <body><![CDATA[Barbara Minto first came up wih the Pyramid Principle at McKinsey &amp; Co when she was brought in to help NESB consultants prepare reports in English. She found their problem was the same as English-speaking consultants, an inability to clearly and logically explain their thinking.<br/><br/>This is a g...<a href="http://www.goodreads.com/review/show/36261296">more...</a>]]></body>
    
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      <review>
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  <title>
    <![CDATA[The Minto Pyramid Principle: Logic in Writing, Thinking, &amp; Problem Solving]]>
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  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
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  <link>http://www.goodreads.com/book/show/33206.The_Minto_Pyramid_Principle_Logic_in_Writing_Thinking_Problem_Solving</link>
  <average_rating>4.19</average_rating>
  <ratings_count>31</ratings_count>
  <description>
    <![CDATA[This work has been designed as an aid to the logical presentation of business communications. Topics covered range from the difference between deductive and inductive reasoning, to a discussion of how to highlight the structure of information.]]>
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  <published>1978</published>
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  <date_added>Sat Jun 02 11:32:48 -0700 2007</date_added>
  <date_updated>Wed Dec 16 20:34:24 -0800 2009</date_updated>
  <read_count></read_count>
    <body><![CDATA[Very simple but powerful method of putting a little structure into your thoughts so that you can weave a compelling story for your audience. I'd recommend it for anyone who wants to broaden their skills in presentation and make their writing more succinct. ]]></body>
    
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      <review>
  <id>28263142</id>
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    <id>1286413</id>
    <name><![CDATA[Rob]]></name>
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  <title>
    <![CDATA[The Pyramid Principle: Present Your Thinking So Clearly That the Ideas Jump Off the Page and into the Reader's Mind]]>
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  <image_url>http://photo.goodreads.com/books/1179158232m/881003.jpg</image_url>
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  <average_rating>4.19</average_rating>
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    <![CDATA[]]>
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  <date_added>Fri Jul 25 09:37:11 -0700 2008</date_added>
  <date_updated>Fri Jul 25 09:38:39 -0700 2008</date_updated>
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    <body><![CDATA[I first read the book in 198X and had the pleasure of attending one of Barbara Minto's two day classes.  It changed my writing forever, and in a very positive way.]]></body>
    
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    <![CDATA[The Pyramid Principle: Present Your Thinking So Clearly That the Ideas Jump Off the Page and into the Reader's Mind]]>
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  <average_rating>4.19</average_rating>
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  <date_added>Mon Apr 21 12:41:23 -0700 2008</date_added>
  <date_updated>Mon Apr 21 12:41:23 -0700 2008</date_updated>
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    <body><![CDATA[The classic work on how to write clear, logical prose. If you haven’t read this book, don’t try to write — or criticize anyone else’s writing.]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/20658863]]></url>
  <link><![CDATA[http://www.goodreads.com/review/show/20658863]]></link>
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    <![CDATA[The Minto Pyramid Principle: Logic in Writing, Thinking, &amp; Problem Solving]]>
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  <link>http://www.goodreads.com/book/show/33206.The_Minto_Pyramid_Principle_Logic_in_Writing_Thinking_Problem_Solving</link>
  <average_rating>4.19</average_rating>
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  <description>
    <![CDATA[This work has been designed as an aid to the logical presentation of business communications. Topics covered range from the difference between deductive and inductive reasoning, to a discussion of how to highlight the structure of information.]]>
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  <published>1978</published>
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  <date_added>Thu Dec 20 16:27:41 -0800 2007</date_added>
  <date_updated>Thu Dec 20 16:27:41 -0800 2007</date_updated>
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    <body><![CDATA[The classic work on how to write clear, logical prose. If you haven't read this book, don't try to write — or criticize anyone else's writing. <br/>]]></body>
    
  <url><![CDATA[http://www.goodreads.com/review/show/10779962]]></url>
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    <![CDATA[The Minto Pyramid Principle: Logic in Writing, Thinking, &amp; Problem Solving]]>
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  <link>http://www.goodreads.com/book/show/33206.The_Minto_Pyramid_Principle_Logic_in_Writing_Thinking_Problem_Solving</link>
  <average_rating>4.19</average_rating>
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  <description>
    <![CDATA[This work has been designed as an aid to the logical presentation of business communications. Topics covered range from the difference between deductive and inductive reasoning, to a discussion of how to highlight the structure of information.]]>
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  <published>1978</published>
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  <date_added>Mon Nov 30 06:30:52 -0800 2009</date_added>
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    <![CDATA[The Minto Pyramid Principle: Logic in Writing, Thinking, &amp; Problem Solving]]>
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