reviews
Jan 13, 2012
Churches are always marketing themselves, whether they are aware of it or not. Reising points out all the little things that visitors may notice, and talks about the importance of managing the perception of the church to outsiders. He gives a clear plan of how to begin painting a vision for the church, and how to be consistent once a brand is defined. He brilliantly connects his beliefs and experiences to those carried out by Jesus' and Paul's teachings. This is a wonderful beginner's guide to c
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Feb 19, 2010
Basic marketing insights applied well to church thinking. Some great ideas hidden throughout some chapters.
Jan 10, 2011
This book was incredibly helpful in my beginning as a Marketing and Media Director for a large church. It explains the Biblical foundation for marketing and then gives MANY practicals on how to bring marketing ideas into your church and craft the 4P's of traditional marketing into the framework of a church.
Well written, well organized, and definitely recommended.
Well written, well organized, and definitely recommended.
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