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Strategic Management And Competitive Advantage: Concepts And Cases
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Strategic Management And Competitive Advantage: Concepts And Cases

3.76 of 5 stars 3.76  ·  rating details  ·  37 ratings  ·  0 reviews
For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analyzing cases and business situations.
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Published June 1st 2005 by Prentice Hall (first published 2005)
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