Management Information Systems
Overview: The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation.
Hardcover, 673 pages
Published October 22nd 2010 by Irwin/McGraw-Hill
(first published 1970)
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