The Copywriter's Handbook: A Step-By-Step Guide to Writing Copy That Sells
How to Write & Sell Simple Information for Fun and Profit: Your Guide to Writing and Publishing Books, E-Books, Articles, Special Reports, Audio Programs, DVDs, and Other How-To Content
Getting Started as a Freelance Writer
Secrets of a Freelance Writer: How to Make $100,000 a Year or More
The Words You Should Know to Sound Smart: 1200 Essential Words Every Sophisticated Person Should Be Able to Use
We are not in the business of being original. We are in the business of reusing things that work.
Direct marketing . . . is the only form of accountable advertising.
writers should be paid a fair dollar for a fair day’s work … and that writing is a professional service worth the fees that other professions command.