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Content Strategy for the Web
by Kristina Halvorson, Halvorson — published 2009 — 4 editions |
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One Hundred Women
— published 2000 |
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“In my experience, the content strategist is a rare breed who's often willing and able to embrace whatever role is necessary to deliver on the promise of useful, useable content.”
― Kristina Halvorson, Content Strategy for the Web
― Kristina Halvorson, Content Strategy for the Web
“Quality, relevant content can't be spotted by an algorithm. You can't subscribe to it. You need people - actual human beings - to create or curate it.”
― Kristina Halvorson, Content Strategy for the Web
― Kristina Halvorson, Content Strategy for the Web
“High-quality web content that's useful, usable, and enjoyable is one of the greatest competitive advantages you can create for yourself online.”
― Kristina Halvorson, Content Strategy for the Web
― Kristina Halvorson, Content Strategy for the Web
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