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  <id>505180</id>
  <name><![CDATA[Kathryn Best]]></name>
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  <id type="integer">1006598</id>
  <isbn>2940373124</isbn>
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  <title>
    <![CDATA[Design Management: Managing Design Strategy, Process and Implementation]]>
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  <average_rating>3.67</average_rating>
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    <![CDATA[* Detailed information plus examples of successful practice<br/> * Step-by-step guide to planning and implementing good design management<br/> * Must-have for design students, architects, business managers, moreDesign Management&lt;/i&gt; considers the relationship between design and management and reveals how that relationship contributes to business. A clear, step-by-step guide to planning and implementing a project from conception to delivery, it focuses on the underlying strategy and process of good design management. Author Kathryn Best, a world-renowned authority, gives examples of successful practice from her own casebooks. Indispensable to design students and anyone involved in design management, marketing, media communications, and business study, as well as everyone interested in the balance between design and creativity, <em>Design Management</em> is an essential purchase.]]>
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    <id>505180</id>
        <name><![CDATA[Kathryn Best]]></name>
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    <average_rating>3.67</average_rating>
    <ratings_count>9</ratings_count>
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  </authors>  <published>2006</published>
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        <book>
  <id type="integer">6511855</id>
  <isbn>2940411077</isbn>
  <isbn13>9782940411078</isbn13>
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  <title>
    <![CDATA[Fundamentals of Design Management]]>
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  <description>
    <![CDATA[The Fundamentals of Design Management emphasizes the inter-disciplinary nature of design management, and as such is of relevance to those from a number of backgrounds: art and design, business, marketing or media. Design does not operate in isolation from other disciplines and professions. The book explicitly places the principles and processes of design within the context of a business or enterprise, considering the administrative, legal and financial implications of executing a design project.]]>
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<authors>
    <author>
    <id>505180</id>
        <name><![CDATA[Kathryn Best]]></name>
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    <average_rating>3.67</average_rating>
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  </authors>  <published>2009</published>
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