“Stories are the collective wisdom of everyone who has ever lived. Your job as a storyteller is not simply to entertain. Nor is it to be noticed for the way you turn a phrase. You have a very important job--one of the most important. Your job is to let people know that everyone shares their feelings--and that these feelings bind us. Your job is a healing art, and like all healers, you have a responsibility. Let people know they are not alone. You must make people understand that we are all the same.”
― Brian McDonald, The Golden Theme: How to Make Your Writing Appeal to the Highest Common Denominator