Ellen Lupton

“Readers usually ignore the typographic interface, gliding comfortably along literacy’s habitual groove. Sometimes, however, the interface should be allowed to fail. By making itself evident, typography can illuminate the construction and identity of a page, screen, place, or product.”
― Ellen Lupton, Thinking with Type: A Primer for Designers: A Critical Guide for Designers, Writers, Editors, & Students

“Designers provide ways into—and out of—the flood of words by breaking up text into pieces and offering shortcuts and alternate routes through masses of information. (...) Although many books define the purpose of typography as enhancing the readability of the written word, one of design’s most humane functions is, in actuality, to help readers avoid reading.”
― Ellen Lupton, Thinking with Type: A Primer for Designers: A Critical Guide for Designers, Writers, Editors, & Students