W. Chan Kim





W. Chan Kim

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W. Chan Kim is Co-Director of the INSEAD Blue Ocean Strategy Institute and The Boston Consulting Group Bruce D. Henderson Chair Professor of Strategy and International Management at INSEAD. Prior to joining INSEAD, he was a professor at the University of Michigan Business School, USA. He has served as a board member as well as an advisor for a number of multinational corporations in Europe, the U.S. and Pacific Asia. He is an advisory member for the European Union and the Country Advisor to Malaysia.

Kim is a Fellow of the World Economic Forum. His Harvard Business Review articles, co-authored with Renée Mauborgne, are worldwide bestsellers and have sold over half a million reprints. Their Value Innovation and Fair Process articles were sele...more


Average rating: 3.80 · 9,462 ratings · 304 reviews · 1 distinct work · Similar authors
Blue Ocean Strategy: How To...
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3.8 of 5 stars 3.80 avg rating — 9,466 ratings — published 2004 — 21 editions

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