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Sheena Iyengar

Author profile

born

Toronto, Canada

gender

female

website

http://www.columbia.edu/~ss957

About this author

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Sheena Iyengar is the S.T. Lee Professor of Business at Columbia University and a recipient of the Presidential Early Career Award. She holds an undergraduate degree from the Wharton School of Business and a doctorate in social psychology from Stanford University. Her work is regularly cited in periodicals such as the New York Times and the Wall Street Journal, Fortune and TIME.

Considered one of the world's experts on choice, Sheena has written her own book, The Art of Choosing. In the book, she explores questions such as why choice is powerful, and where its power comes from; the ways in which people make choices; the relationship between how we choose and who we are; why we are so often disappointed by our choices; how much control we re...more

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Books by Sheena Iyengar

Average rating: 3.66 · 787 ratings · 180 reviews · 3 distinct works

	The Art of Choosing 3.66 avg rating — 790 ratings — published 2010 — 15 editions	My rating:
	Sentaku No Kagaku: Koronbia Daigaku Bijinesu Sukūru Tokubetsu Kōgi by Sheena Iyengar, 櫻井　祐子 (翻訳) 4.00 avg rating — 1 rating — published 2010	My rating:
	El arte de elegir 0.00 avg rating — 0 ratings — published 2011	My rating:

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Quotes by Sheena Iyengar

“What you see determines how you interpret the world, which in turn influences what you expect of the world and how you expect the story of your life to unfold.”
― Sheena Iyengar, The Art of Choosing

7 people liked it

“A person of “good character” was one who acted in accordance with the expectations of his community”
― Sheena Iyengar, The Art of Choosing

4 people liked it

“It's easy to assume people are conforming when we witness them all choosing the same option, but when we choose that very option ourselves, we have no shortage of perfectly good reasons for why we just happen to be doing the same thing as those other people; they mindlessly conform, but we mindfully choose. This doesn't mean that we're all conformists in denial. It means that we regularly fail to recognize that others' thoughts and behaviors are just as complex and varied as our own. Rather than being alone in a crowd of sheep, we're all individuals in sheep's clothing.”
― Sheena Iyengar, The Art of Choosing

4 people liked it

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Topics Mentioning This Author

topics	posts	views	last activity
Indian Readers: Mansee's reading progress 2011	136	98	Dec 05, 2011 09:39pm
Indian Readers: Non fiction (miscellaneous)	105	83	Jan 24, 2012 12:09am

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