Lynn Hunsaker

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Lynn Hunsaker

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The United States
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female

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Bliss, Griffin, Heskett, Keiningham, Peppers, Rogers, Reichheld, Shaw,...more

member since
February 2008


About this author

Lynn Hunsaker, founder of ClearAction, specializes in customer-centric culture-building, customer data ROI, and cross-organizational engagement to deliver brand promises. Lynn's customer retention expertise is unique with hybrid skill sets in marketing & market research, process improvement & quality, organizational development & change management, and leadership & teaching. She managed customer experience programs for more than half of her career, and her executive roles include Head of Corporate Quality, Director of Marketing & Business Development, Manager of Voice of the Customer, Manager of Customer Services, Manager of Strategic Information, and Market Research Manager. She has worked with Accountants Inc, Adecco,...more


ClearAction is committed to helping customers love your company. “Enabling” is better than “enticing” because it’s long-lasting. Customer experience optimization balances well-being of customers, shareholders, and employees alike — as well as revenue and profit growth.


Please see our new website at http://ClearActionCX.com



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Average rating: 5.00 · 5 ratings · 5 reviews · 5 distinct works · Similar authors
3rd Annual Business-to-Busi...
5.0 of 5 stars 5.00 avg rating — 1 rating — published 2012
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Innovating Superior Custome...
5.0 of 5 stars 5.00 avg rating — 1 rating — published 2009
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Customer Experience Improve...
5.0 of 5 stars 5.00 avg rating — 2 ratings — published 2009 — 2 editions
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Metrics You Can Manage for ...
5.0 of 5 stars 5.00 avg rating — 1 rating — published 2008
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Customer Experience Improve...
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Lynn Lynn said: "3 new must-do's for creating great customer relationships, products, services, and business results: (1) know your customers' desired outcomes, (2) segment customers by circumstances, (3) involve everyone company-wide in continual innovation.

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Lynn Lynn said: "Proven methods for building and maintaining momentum for customer experience improvement. More than 20 tools and techniques for engaging employees company-wide. Apply systems thinking, change management and internal branding for significant breakthro...more "

 

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Lynn Hunsaker wrote a new blog post
Strategy for customer experience management is lacking for most organizations, according to numerous studies, and lack of strategy is a cited widel... Read more of this blog post »
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Metrics You Can Manage for Success by Lynn Hunsaker
Metrics You Can Manage for Success
by Lynn Hunsaker (Goodreads Author)
recommended to Lynn by: lynnhunsaker@comcast.net
read in February, 2013
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For any goal (personal or business or other), this book shows how to focus on the things that matter most. What's connected to the big picture, what's actionable, what's predictive of big-picture goals, and how to sustain progress to meet your goal s...more
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3rd Annual Business-to-Business Customer Experience Managemen... by Lynn Hunsaker
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Slideshare: http://www.slideshare.net/clearaction...


Also available: in-person or video conference presentation to your team. Request details at Lynn.Hunsaker@ClearAction.biz or 1 408 687 9700 (US Pacific time zone).


Now available as an ebook for $95 a...more
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Customer Experience Improvement Momentum by Lynn Hunsaker
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Firms of Endearment by Rajendra S. Sisodia
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Vanished by Joseph Finder
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High Crimes by Joseph Finder
High Crimes
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Company Man by Joseph Finder
Company Man
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The Osterman Weekend by Robert Ludlum
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More of Lynn's books…
3215 Lean Six Sigma — 55 members — last activity Sep 10, 2009 05:11AM
Professionals & Practitioners of Lean & Six Sigma methodologies. Also welcome are those that are students, users, and trainers in other continuous pro...more
25x33 BYU MBA 2011 — 6 members — last activity Jul 24, 2009 08:15AM
Business books read by the BYU MBA class of 2011 (or any other class) that they recommend (or don't recommend)
5642 American Society of Business Publication Editors — 24 members — last activity Dec 15, 2010 12:57PM
American Society of Business Publication Editors (ASBPE) is the professional association for full-time and freelance editors and writers employed in t...more
25x33 Getting Things Done — 12 members — last activity Jun 10, 2011 01:42PM
A group for all fans of David Allen's approach to Productivity i.e. GTD.
7717 Leadership and Management — 247 members — last activity Aug 16, 2014 05:03PM
The members of this group focus on leadership and management issues. We exchange questions, opinions, book reviews, recommendations and research. Relate...more
25x33 Strategic Planning — 31 members — last activity Mar 15, 2010 06:31PM
Interested in the topics of business strategy, strategic planning, organizational development, performance management, change management, vision, miss...more
25x33 Change Management / Leadership — 7 members — last activity Apr 25, 2008 04:29PM
A group to discuss books an change management and change leadership.
3216 Innovation — 7 members — last activity Feb 24, 2008 07:01AM
Interested in designing innovative solutions that accelerate business benefits and enable client capabilities – ensuring dramatically improved, sustai...more
More of Lynn’s groups…



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message 2: by Lynn

Lynn From Shirley Desai, author of forthcoming book ‘The Seven Chakras of Decision-Making’:
“I recommend this book to any professional who currently develops or uses metrics in their organization. In particular, I believe that this is a valuable resource to professionals in marketing, finance and other functions where accountability and tracking is vital. Lynn Hunsaker converts the seemingly complex and intimidating topic of predictive metrics into very clear and simple terms. This book is well organized and provides a comprehensive overview of the crucial metrics that your business can use to steer its course. In addition, it goes beyond the textbook mechanics of computing metrics to explain how to apply these metrics to drive greater results. I believe the Lynn Hunsaker hits this book out of the park with her insight and clarity. Reading this has opened my eyes to new ways of understanding and using metrics. A sample of this book can be found at http://snurl.com/6zwgy.”


message 1: by Lynn (last edited Dec 06, 2008 08:02AM)

Lynn From -John Todor:

"This ebook should be saved on every marketer's desktop! If you are in marketing you are probably getting more pressure to demonstrate an ROI, to measure effectiveness and provide market insight. This is a hot topic. A Google search on "Marketing ROI" comes up with nearly 3 million results. Yet, most marketing people are not schooled in analytics. Well, Lynn Hunsaker's ebook will get you up to speed fast and become a handy reference.

This is not a book, book. It is an ebook that lets you go directly to the topics you are interested in at the moment, then it deal with the topic clearly and succinctly. And, it is not just talk, it has worksheet you can being using immediately. Need to get deeper into the details? Go to the Glossary, the Appendix or Resource sections."

-Author of Addicted Customers
-Author of Get with it! The Hands-on Guide to Using Web 2.0 in Your Business
-Author of Winning Mindshare : The Psychology of Personalization and One to One Marketing


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