Seth Godin

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Seth Godin

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in The United States
July 10, 1960




About this author

Seth Godin is a bestselling author, entrepreneur and agent of change.

Godin is author of ten books that have been bestsellers around the world, and he is also a renowned speaker. He was recently chosen as one of 21 Speakers for the Next Century by Successful Meetings and is consistently rated among the very best speakers by the audiences he addresses.

Seth was founder and CEO of Yoyodyne, the industry's leading interactive direct marketing company, which Yahoo! acquired in late 1998.

He holds an MBA from Stanford, and was called "the Ultimate Entrepreneur for the Information Age" by Business Week.

Seth Godin isn't a Goodreads Author (yet), but he does have a blog, so here are some recent posts imported from his feed.

Forty years ago today was my first bout of speaking in front of an audience. (And as I remember it, I approached it as a fight, not an opportunity.) I was distracted, nervous and not particularly well received.

It was an epic fail. Friends and relatives agreed that I wasn't engaged or engaging, certainly a performance not to be repeated.

I ignored the part about not repeating it, but I definitely...

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Published on June 09, 2013 02:06 • 171 views
Average rating: 3.84 · 69,054 ratings · 4,769 reviews · 136 distinct works · Similar authors
Linchpin: Are You Indispens...
3.89 of 5 stars 3.89 avg rating — 13,384 ratings — published 2010 — 24 editions
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Tribes: We Need You to Lead Us
3.81 of 5 stars 3.81 avg rating — 11,779 ratings — published 2000 — 24 editions
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Purple Cow: Transform Your ...
3.88 of 5 stars 3.88 avg rating — 10,885 ratings — published 2002 — 31 editions
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The Dip: A Little Book That...
3.78 of 5 stars 3.78 avg rating — 7,317 ratings — published 2007 — 21 editions
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Permission Marketing: Turni...
3.94 of 5 stars 3.94 avg rating — 5,122 ratings — published 1999 — 19 editions
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All Marketers Are Liars: Th...
3.86 of 5 stars 3.86 avg rating — 4,452 ratings — published 2005 — 19 editions
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Poke the Box
3.79 of 5 stars 3.79 avg rating — 4,043 ratings — published 2011 — 16 editions
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The Icarus Deception: How H...
3.76 of 5 stars 3.76 avg rating — 2,035 ratings — published 2012 — 9 editions
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Small Is the New Big: and 1...
3.84 of 5 stars 3.84 avg rating — 1,609 ratings — published 2006 — 16 editions
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Unleashing the Ideavirus: S...
3.9 of 5 stars 3.90 avg rating — 1,482 ratings — published 2000 — 15 editions
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January 2013, Seth Godin
"His Favorite Business Books: Creativity meets business acumen in the marketing guru's new release, The Icarus Deception, and in his top five recs." ...More

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“The job is what you do when you are told what to do. The job is showing up at the factory, following instructions, meeting spec, and being managed.

Someone can always do your job a little better or faster or cheaper than you can.

The job might be difficult, it might require skill, but it's a job.

Your art is what you do when no one can tell you exactly how to do it. Your art is the act of taking personal responsibility, challenging the status quo, and changing people.

I call the process of doing your art 'the work.' It's possible to have a job and do the work, too. In fact, that's how you become a linchpin.

The job is not the work.”
Seth Godin, Linchpin: Are You Indispensable?

“Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from.”
Seth Godin

“Change almost never fails because it's too early. It almost always fails because it's too late.”
Seth Godin



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