Seth Godin

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Seth Godin

Author profile


born
in The United States
July 10, 1960

gender
male

website

genre


About this author

Seth Godin is a bestselling author, entrepreneur and agent of change.

Godin is author of ten books that have been bestsellers around the world, and he is also a renowned speaker. He was recently chosen as one of 21 Speakers for the Next Century by Successful Meetings and is consistently rated among the very best speakers by the audiences he addresses.

Seth was founder and CEO of Yoyodyne, the industry's leading interactive direct marketing company, which Yahoo! acquired in late 1998.

He holds an MBA from Stanford, and was called "the Ultimate Entrepreneur for the Information Age" by Business Week.


Seth Godin isn't a Goodreads Author (yet), but he does have a blog, so here are some recent posts imported from his feed.

The story of Hansel and Gretel is not actually about Hansel or Gretel.


You are surrounded by examples and lessons and case studies that clearly aren't exactly about your project. There's never been a book written precisely about the situation you are facing right now, either. Perhaps one day they will publish, "Marketing Low-Cost Coaching Services to Small Businesses Specializing in �Graphic Des...

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Published on May 19, 2013 02:36 • 7 views
Average rating: 3.84 · 48,262 ratings · 3,861 reviews · 117 distinct works · Similar authors
Linchpin: Are You Indispens...
3.93 of 5 stars 3.93 avg rating — 9,305 ratings — published 2010 — 21 editions
Tribes: We Need You to Lead Us
3.82 of 5 stars 3.82 avg rating — 8,143 ratings — published 2000 — 21 editions
Purple Cow: Transform Your ...
3.88 of 5 stars 3.88 avg rating — 7,640 ratings — published 2002 — 23 editions
The Dip: A Little Book That...
3.75 of 5 stars 3.75 avg rating — 5,444 ratings — published 2007 — 17 editions
Permission Marketing: Turni...
3.93 of 5 stars 3.93 avg rating — 3,639 ratings — published 1999 — 16 editions
Poke the Box: When Was the ...
3.76 of 5 stars 3.76 avg rating — 2,862 ratings — published 2011 — 11 editions
All Marketers Are Liars: Th...
3.83 of 5 stars 3.83 avg rating — 2,778 ratings — published 2005 — 17 editions
Small Is the New Big: and 1...
3.86 of 5 stars 3.86 avg rating — 1,206 ratings — published 2006 — 13 editions
Unleashing the IdeaVirus: S...
by
3.89 of 5 stars 3.89 avg rating — 1,065 ratings — published 2000 — 14 editions
Meatball Sundae: Is Your Ma...
3.72 of 5 stars 3.72 avg rating — 934 ratings — published 2007 — 15 editions
More books by Seth Godin…

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Interviews

January 2013, Seth Godin
"His Favorite Business Books: Creativity meets business acumen in the marketing guru's new release, The Icarus Deception, and in his top five recs." ...More

more interviews »

“The job is what you do when you are told what to do. The job is showing up at the factory, following instructions, meeting spec, and being managed.

Someone can always do your job a little better or faster or cheaper than you can.

The job might be difficult, it might require skill, but it's a job.

Your art is what you do when no one can tell you exactly how to do it. Your art is the act of taking personal responsibility, challenging the status quo, and changing people.

I call the process of doing your art 'the work.' It's possible to have a job and do the work, too. In fact, that's how you become a linchpin.

The job is not the work.”
Seth Godin, Linchpin: Are You Indispensable?

“Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from.”
Seth Godin

“Change almost never fails because it's too early. It almost always fails because it's too late.”
Seth Godin

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