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Advertising Media Planning
— published 2003 |
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Advertising Management
by Donald W. Jugenheimer, Larry D. Kelley — published 2009 |
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Advertising Media: Strategy And Tactics
by Donald W. Jugenheimer, Arnold M. Barban, Peter B. Turk |
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Proceedings of the 25th Annual Conf, Held 1983
— published 1983 |
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Basic Advertising
by Donald W. Jugenheimer, Gordon E. White — published 1982 — 2 editions |
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Advertising Account Planning: A Practical Guide
by Larry D. Kelley, Donald W. Jugenheimer — published 2006 — 3 editions |
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Advertising Account Planning: Planning And Managing An Imc Campaign
by Larry D. Kelley, Donald W. Jugenheimer — published 2010 |
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Advertising Media Sourcebook
by Peter B. Turk, Donald W. Jugenheimer, Arnold M. Barban |
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Advertising Media Workbook And Sourcebook
by Larry D. Kelley, Donald W. Jugenheimer — published 2008 |
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Advertising Media Planning: A Brand Management Approach
by Larry D. Kelley, Donald W. Jugenheimer — published 1980 — 2 editions |
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