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“the pain of losing a dollar is far more powerful than the pleasure of winning a dollar.”
― L. Jon Wertheim
― L. Jon Wertheim
“Inside the opponent’s 45-yard line, facing anything less than fourth and eight, teams are better off going for it than punting. Inside the opponent’s 33-yard line, they are better off going for it on anything less than fourth and 11.* Regardless of field position, on anything less than fourth and five, teams are always better off going for it.”
― L. Jon Wertheim, Scorecasting: The Hidden Influences Behind Sports and How Games Are Won
― L. Jon Wertheim, Scorecasting: The Hidden Influences Behind Sports and How Games Are Won
“Time and again, we let the fear of loss overpower rational decision-making and often make ourselves worse off just to avoid a potential loss. Psychologists call this loss aversion, and it means we often tend to prefer avoiding losses at the expense of acquiring gains.”
― L. Jon Wertheim
― L. Jon Wertheim
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