<?xml version="1.0" encoding="UTF-8"?>
<GoodreadsResponse>
	<Request>
		<authentication>false</authentication>
		    <method><![CDATA[]]></method>
	</Request>
	<author>
  
  <id>14397</id>
  <name><![CDATA[J. Paul Peter]]></name>
  <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
  <fans_count type="integer">0</fans_count>
  <followers_count type="integer">0</followers_count>
  <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
  <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
  <about><![CDATA[]]></about>
  <influences><![CDATA[]]></influences>
  <gender></gender>
  <hometown></hometown>
  <born_at></born_at>
  <died_at></died_at>
  
  <books>
        <book>
  <id type="integer">1879324</id>
  <isbn>0071111778</isbn>
  <isbn13>9780071111775</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Consumer Behavior and Marketing Strategy]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1189651662m/1879324.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1189651662s/1879324.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1879324.Consumer_Behavior_and_Marketing_Strategy</link>
  <average_rating>4.00</average_rating>
  <ratings_count>3</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1987</published>
</book>

        <book>
  <id type="integer">3440909</id>
  <isbn>0256181721</isbn>
  <isbn13>9780256181722</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Selected Cases in Strategic Management]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3440909.Selected_Cases_in_Strategic_Management</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>616636</id>
        <name><![CDATA[Samuel C. Certo]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/616636.Samuel_C_Certo]]></link>
    <average_rating>2.75</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1990</published>
</book>

        <book>
  <id type="integer">4607118</id>
  <isbn>0256032734</isbn>
  <isbn13>9780256032734</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[A preface to marketing management]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/4607118.A_preface_to_marketing_management</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Preface to Marketing Management, 9/e, by Peter and Donnelly, is praised in the market for its organization, format, clarity, brevity and flexibility.  The text serves as an overview for critical issues in marketing management. Its brief, inexpensive, paperback format makes it a perfect fit for instructors who assign cases, readings, simulations or offer modules on marketing management for MBA students. The text also works in courses that implement a cross-functional curriculum where the students are required to purchase several texts.]]>
  </description>
<authors>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1985</published>
</book>

        <book>
  <id type="integer">3998685</id>
  <isbn>1556236484</isbn>
  <isbn13>9781556236488</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Marketing for the Manufacturer]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3998685.Marketing_for_the_Manufacturer</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Marketing for the Manufacturer explains to nonmarketers how marketing fits into organizational structures and product management systems.]]>
  </description>
<authors>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1992</published>
</book>

        <book>
  <id type="integer">2870246</id>
  <isbn>0072410647</isbn>
  <isbn13>9780072410648</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Consumer Behavior]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2870246.Consumer_Behavior</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Consumer Behavior provides students with the knowledge and skills necessary to perform consumer analyses that can be used for understanding markets and developing effective marketing strategies. The authors have developed what they call the Wheel of Consumer Analysis, which is a tool to help the reader understand how consumer affect and cognition, consumer behavior, consumer environment, and marketing strategy interact. The wheel is a powerful tool for analyzing consumer behavior and can be used to understand consumers and to guide the development of effective marketing strategies.]]>
  </description>
<authors>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
    <author>
    <id>495169</id>
        <name><![CDATA[Jerry Olson]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/495169.Jerry_Olson]]></link>
    <average_rating>4.25</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>2001</published>
</book>

        <book>
  <id type="integer">2143799</id>
  <isbn>0073661511</isbn>
  <isbn13>9780073661513</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Preface to Marketing Management]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2143799.Preface_to_Marketing_Management</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Preface to Marketing Management, Eighth Edition, is praised in the market for its organization, format, clarity, brevity, and flexibility.  It is intended to serve as an overview for critical issues in marketing management. The inexpensive, brief, paperback format makes it a perfect fit for schools that wish to assign cases, readings, simulations or to offer a module on marketing management for MBA students.  It is also perfect for a school that is implementing a cross-functional curriculum where the students are often required to purchase several texts.]]>
  </description>
<authors>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
    <author>
    <id>475239</id>
        <name><![CDATA[James H. Donnelly]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/475239.James_H_Donnelly]]></link>
    <average_rating>3.00</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>1991</published>
</book>

        <book>
  <id type="integer">1879329</id>
  <isbn>0256122784</isbn>
  <isbn13>9780256122787</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Understanding Consumer Behavior]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1879329.Understanding_Consumer_Behavior</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
    <author>
    <id>856642</id>
        <name><![CDATA[Jerry C. Olson]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/856642.Jerry_C_Olson]]></link>
    <average_rating>3.00</average_rating>
    <ratings_count>1</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1993</published>
</book>

        <book>
  <id type="integer">6200052</id>
  <isbn>0073381136</isbn>
  <isbn13>9780073381138</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[MARKETING MANAGEMENT]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6200052.MARKETING_MANAGEMENT</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Marketing Management, 9/e, by Peter and Donnelly, is praised in the market for its organization, format, clarity, brevity and flexibility.  The goal of this text is to enhance students� knowledge of marketing management and to advance their skills in utilizing this knowledge to develop and maintain successful marketing strategies.  The six stage learning approach is the focus of the seven unique sections of the book.  Each section has as its objective either knowledge enhancement or skill development, or both.  The framework and structure of the book is integrated throughout the sections of the new edition.  The basic structure of the text continues to evolve and expand with numerous updates and revisions throughout.]]>
  </description>
<authors>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
    <author>
    <id>475239</id>
        <name><![CDATA[James H. Donnelly]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/475239.James_H_Donnelly]]></link>
    <average_rating>3.00</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>1986</published>
</book>

        <book>
  <id type="integer">2870247</id>
  <isbn>025622529X</isbn>
  <isbn13>9780256225297</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Consumer Behavior and Marketing Strategy]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2870247.Consumer_Behavior_and_Marketing_Strategy</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[&quot;Consumer Behaviour and Marketing Strategy, European Edition&quot; is the European version of the very successful US text now in it's seventh edition. The academic rigour, which distinguished this book from its competitors, is retained as is the basic structure. Cognitive, behavioural and environmental approaches to the analysis of consumer behaviour receives a balanced and integrated treatment. This European edition draws on the latest consumer research and applies it to the marketing problems of European companies. All concepts are viewed from a marketing management perspective.]]>
  </description>
<authors>
    <author>
    <id>1244964</id>
        <name><![CDATA[Klaus Grunert]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/1244964.Klaus_Grunert]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>495169</id>
        <name><![CDATA[Jerry Olson]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/495169.Jerry_Olson]]></link>
    <average_rating>4.25</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1999</published>
</book>

        <book>
  <id type="integer">2009685</id>
  <isbn>025615158X</isbn>
  <isbn13>9780256151589</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Strategic Management: Concepts and Applications]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2009685.Strategic_Management_Concepts_and_Applications</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>616636</id>
        <name><![CDATA[Samuel C. Certo]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/616636.Samuel_C_Certo]]></link>
    <average_rating>2.75</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1995</published>
</book>

        <book>
  <id type="integer">3809383</id>
  <isbn>025614124X</isbn>
  <isbn13>9780256141245</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Cases in Strategic Management]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3809383.Cases_in_Strategic_Management</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>616636</id>
        <name><![CDATA[Samuel C. Certo]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/616636.Samuel_C_Certo]]></link>
    <average_rating>2.75</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1992</published>
</book>

        <book>
  <id type="integer">5052322</id>
  <isbn>0256228779</isbn>
  <isbn13>9780256228779</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Marketing Creating Value for Customers]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/5052322.Marketing_Creating_Value_for_Customers</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Churchill and Peter are two of the most respected educators and researchers in the marketing discipline.  Their text has a strong theme of customer value, and offers coverage of the most current topics: relationship marketing, technology, IMC, global marketing, services, and small businesses (through extensive examples).  This concise text is less than 600 pages and is completely updated with all references from 1996 or later.  The extensive supplements package was thoroughly revised, updated, and reviewed by at least 3 marketing instructors to ensure quality.]]>
  </description>
<authors>
    <author>
    <id>334990</id>
        <name><![CDATA[Gilbert A. Churchill Jr.]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/334990.Gilbert_A_Churchill_Jr_]]></link>
    <average_rating>2.75</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>2</text_reviews_count>
  </author>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1995</published>
</book>

        <book>
  <id type="integer">1286483</id>
  <isbn>0256141207</isbn>
  <isbn13>9780256141207</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Strategic Management: A Focus on Process]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1286483.Strategic_Management_A_Focus_on_Process</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>616636</id>
        <name><![CDATA[Samuel C. Certo]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/616636.Samuel_C_Certo]]></link>
    <average_rating>2.75</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1993</published>
</book>

        <book>
  <id type="integer">2791956</id>
  <isbn>1885837216</isbn>
  <isbn13>9781885837219</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Stratsim: The Business Strategy Simulation]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2791956.Stratsim_The_Business_Strategy_Simulation</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>121706</id>
        <name><![CDATA[Thomas C. Kinnear]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/121706.Thomas_C_Kinnear]]></link>
    <average_rating>5.00</average_rating>
    <ratings_count>2</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>1217436</id>
        <name><![CDATA[Michael Deighan]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/1217436.Michael_Deighan]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1999</published>
</book>

        <book>
  <id type="integer">4442253</id>
  <isbn>0070104468</isbn>
  <isbn13>9780070104464</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Strategic Management: A Focus on Process (Mcgraw Hill Series in Management)]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/4442253.Strategic_Management_A_Focus_on_Process</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>616636</id>
        <name><![CDATA[Samuel C. Certo]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/616636.Samuel_C_Certo]]></link>
    <average_rating>2.75</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>14397</id>
        <name><![CDATA[J. Paul Peter]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/14397.J_Paul_Peter]]></link>
    <average_rating>3.20</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
  </authors>  <published>1989</published>
</book>

      <books>
</author>
</GoodreadsResponse>