John Maeda > Quotes

“Simplicity is about subtracting the obvious and adding the meaningful.”
― John Maeda, The Laws of Simplicity: Design, Technology, Business, Life

“If you are going to have less things, they have to be great things.”
― John Maeda

“Amidst all the attention given to the sciences as to how they can lead to the cure of all diseases and daily problems of mankind, I believe that the biggest breakthrough will be the realization that the arts, which are considered "useless," will be recognized as the whole reason why we ever try to live longer or live more prosperously. The arts are the science of enjoying life.”
― John Maeda

“A book is a human-powered film projector (complete with feature film) that advances at a speed fully customized to the viewer's mood or fancy. This rare harmony between object and user arises from the minimal skills required to manipulate a bound sequence of pages. Each piece of paper embodies a corresponding instant of time which remains frozen until liberated by the
act of turning a page.”
― John Maeda

“The problem isn't how to make the world more technological. It's about how to make the world more humane again.”
― John Maeda

“A book is a human-powered film projector (complete with feature film) that
advances at a speed fully customized to the viewer's mood or fancy. This rare harmony between object and user arises from the minimal skills required to manipulate a bound sequence of pages. Each piece of paper embodies a
corresponding instant of time which remains frozen until liberated by the
act of turning a page.”
― John Maeda