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  <name><![CDATA[Stephen Brown]]></name>
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        <book>
  <id type="integer">53154</id>
  <isbn>080105446X</isbn>
  <isbn13>9780801054464</isbn13>
  <text_reviews_count type="integer">2</text_reviews_count>
  <title>
    <![CDATA[When Being Good Isn't Good Enough]]>
  </title>
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  <link>http://www.goodreads.com/book/show/53154.When_Being_Good_Isn_t_Good_Enough</link>
  <average_rating>3.75</average_rating>
  <ratings_count>4</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
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    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1995</published>
</book>

        <book>
  <id type="integer">1946657</id>
  <isbn>0072838787</isbn>
  <isbn13>9780072838787</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Fundamentals of Digital Logic  with Verilog Design]]>
  </title>
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  <link>http://www.goodreads.com/book/show/1946657.Fundamentals_of_Digital_Logic_with_Verilog_Design</link>
  <average_rating>3.50</average_rating>
  <ratings_count>2</ratings_count>
  <description>
    <![CDATA[<em>Fundamentals of Digital Logic with Verilog Design</em> is intended for an introductory course in digital logic design, which is a basic course in most Electrical and Computer Engineering programs. The authors provide a desirable balance between classical and modern design approaches. Basic concepts are introduced using simple logic circuits, which are designed by using both manual techniques and modern CAD-tool-based methods. Having established the fundamental concepts, more complex, realistic circuits are then designed with the CAD tools. The Verilog language is an integral part of design techniques used throughout the book.  Altera's advanced Max plus II CAD systmem (on CD-ROM) and a series of step-by-step tutorials are included.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
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    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>201663</id>
        <name><![CDATA[Zvonko Vranesic]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
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    <link><![CDATA[http://www.goodreads.com/author/show/201663.Zvonko_Vranesic]]></link>
    <average_rating>3.50</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>2002</published>
</book>

        <book>
  <id type="integer">1758814</id>
  <isbn>0072499389</isbn>
  <isbn13>9780072499384</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Fundamentals of Digital Logic with VHDL Design with CD-ROM (McGraw-Hill Series in Electrical and Computer Engineering)]]>
  </title>
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  <link>http://www.goodreads.com/book/show/1758814.Fundamentals_of_Digital_Logic_with_VHDL_Design_with_CD_ROM</link>
  <average_rating>3.50</average_rating>
  <ratings_count>2</ratings_count>
  <description>
    <![CDATA[<p><em>Fundamentals of Digital Logic With VHDL Design</em> teaches the basic design techniques for logic circuits. It emphasizes the synthesis of circuits and explains how circuits are implemented in real chips. Fundamental concepts are illustrated by using small examples, which are easy to understand. Then, a modular approach is used to show how larger circuits are designed. VHDL is used to demonstrate how the basic building blocks and larger systems are defined in a hardware description language, producing designs that can be implemented with modern CAD tools.</p>  <p>The book emphasizes the concepts that should be covered in an introductory course on logic design, focusing on:  &lt;UL&gt; &lt;LI&gt;Logic functions, gates, and rules of Boolean algebra &lt;LI&gt;Circuit synthesis and optimization techniques &lt;LI&gt;Number representation and arithmetic circuits &lt;LI&gt;Combinational-circuit building blocks, such as multiplexers, decoders, encoders, and code converters &lt;LI&gt;Sequential-circuit building blocks, such as flip-flops, registers, and counters &lt;LI&gt;Design of synchronous sequential circuits &lt;LI&gt;Use of the basic building blocks in designing larger systems  </p> <p>It also includes chapters that deal with important, but more advanced topics: &lt;UL&gt; &lt;LI&gt;Design of asynchronous sequential circuits &lt;LI&gt;Testing of logic circuits  For students who have had no exposure to basic electronics, but are interested in learning a few key concepts, there is a chapter that presents the most basic aspects of electronic implementation of digital circuits. </p> <p>Major changes in the second edition of the book include &lt;UL&gt; &lt;LI&gt;new examples to clarify the presentation of fundamental concepts &lt;LI&gt;over 50 new examples of solved problems provided at the end of chapters &lt;LI&gt;NAND and NOR gates now introduced in Chapter 2 &lt;LI&gt;more complete discussion of techniques for minimization of logic functions in Chapter 4 (including the tabular method) &lt;LI&gt;a new chapter explaining the CAD flow for synthesis of logic circuits &lt;LI&gt;Altera's Quartus II CAD software provided on a CD-ROM &lt;LI&gt;three appendices that give tutorials on the use of Quartus II software </p>]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
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    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>201663</id>
        <name><![CDATA[Zvonko Vranesic]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/201663.Zvonko_Vranesic]]></link>
    <average_rating>3.50</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>1999</published>
</book>

        <book>
  <id type="integer">1103010</id>
  <isbn>1597160016</isbn>
  <isbn13>9781597160018</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Himeji Castle: Japan's Samurai Past]]>
  </title>
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  <small_image_url>http://photo.goodreads.com/books/1181007398s/1103010.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1103010.Himeji_Castle_Japan_s_Samurai_Past</link>
  <average_rating>3.50</average_rating>
  <ratings_count>2</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>102127</id>
        <name><![CDATA[Jacqueline A. Ball]]></name>
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    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/102127.Jacqueline_A_Ball]]></link>
    <average_rating>3.83</average_rating>
    <ratings_count>12</ratings_count>
    <text_reviews_count>1</text_reviews_count>
  </author>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2005</published>
</book>

        <book>
  <id type="integer">43510</id>
  <isbn>1904879306</isbn>
  <isbn13>9781904879305</isbn13>
  <text_reviews_count type="integer">1</text_reviews_count>
  <title>
    <![CDATA[Wizard!: Harry Potter's Brand Magic (Great Brand Stories series)]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1170109614m/43510.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1170109614s/43510.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/43510.Wizard_Harry_Potter_s_Brand_Magic</link>
  <average_rating>3.00</average_rating>
  <ratings_count>2</ratings_count>
  <description>
    <![CDATA[&lt;div&gt;Harry Potter fans, consumer researchers, and marketers learn about the enchanting brand in this analysis, from its magical arrival on the book scene in 1997 to its multibillion-dollar net worth and penetration of the media world today. Fascinating insight is provided into the unconventional marketing techniques employed by Potter marketers that helped the brand become one of the world's most recognized in an extraordinarily short period of time. All aspects of the Potter brand are examined, including the marketing spin used with author J.K. Rowling, the right-wing critics, and the closely guarded contents of each new book. <br/>&lt;/div&gt;]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2005</published>
</book>

        <book>
  <id type="integer">1926347</id>
  <isbn>0669211524</isbn>
  <isbn13>9780669211528</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Service Quality]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1190417565m/1926347.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1190417565s/1926347.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1926347.Service_Quality</link>
  <average_rating>4.00</average_rating>
  <ratings_count>1</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>876361</id>
        <name><![CDATA[Bo Edvardsson]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/876361.Bo_Edvardsson]]></link>
    <average_rating>4.00</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>1998</published>
</book>

        <book>
  <id type="integer">1874556</id>
  <isbn>1841125466</isbn>
  <isbn13>9781841125466</isbn13>
  <text_reviews_count type="integer">1</text_reviews_count>
  <title>
    <![CDATA[Free Gift Inside!!: Forget the Customer. Develop Marketease]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1189591958m/1874556.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1189591958s/1874556.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1874556.Free_Gift_Inside_Forget_the_Customer_Develop_Marketease</link>
  <average_rating>4.00</average_rating>
  <ratings_count>1</ratings_count>
  <description>
    <![CDATA[Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer.<br/>   * Based on the article &quot;Torment Your Customers (They'll Love It&quot; which Harvard Busines Review chose as one of 2002's Six Breakthrough Ideas<br/>   * A new concept that turns marketing on its head and offers a more effective answer to customer relationship management and permission marketing]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2003</published>
</book>

        <book>
  <id type="integer">2058718</id>
  <isbn>1904879888</isbn>
  <isbn13>9781904879886</isbn13>
  <text_reviews_count type="integer">1</text_reviews_count>
  <title>
    <![CDATA[The Marketing Code]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2058718.The_Marketing_Code</link>
  <average_rating>2.00</average_rating>
  <ratings_count>2</ratings_count>
  <description>
    <![CDATA[&lt;div&gt;Akin to <em>The DaVinci Code,</em> this gripping thriller morphs the dark intrigue of the Renaissance into today's double-dealing world of commerce to show that in the business world, sometimes you have to kill to make a killing. Revealing the secrets of 21st-century marketing becomes the ultimate quest in this thrilling story. Rejecting marketing's past principles, this book offers new direction and instructs marketers to see beyond the smokescreen of customer-first, customer-focused cliches currently in use and offers guidelines more appropriate for today's fast-moving, high-tech world. Unlike any other marketing book, this entertaining interpretation of ideology is also a credible educational tool.&lt;/div&gt;]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2006</published>
</book>

        <book>
  <id type="integer">3243266</id>
  <isbn>053601941X</isbn>
  <isbn13 nil="true"></isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Sense of Music]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3243266.Sense_of_Music</link>
  <average_rating>2.00</average_rating>
  <ratings_count>1</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2000</published>
</book>

        <book>
  <id type="integer">6393615</id>
  <isbn>0860655644</isbn>
  <isbn13>9780860655640</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Don't Let Them Sit on You]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6393615-don-t-let-them-sit-on-you</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1988</published>
</book>

        <book>
  <id type="integer">6645574</id>
  <isbn nil="true"></isbn>
  <isbn13 nil="true"></isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Ruby on the North Shore: A Novel of Far Worlds]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6645574-ruby-on-the-north-shore</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[<strong>COULD HER DEATH SAVE A WORLD?</strong> From the author of the bestselling After the Polothians comes a dazzling novel of art, science and human passions. Fifty years after settling a small, icy world, but a single city has been established, on the south shore of a great lake. The colonists must still work 12/7 with only three days off each year because an unrealistic government's plans have kept the world from becoming a success. Then the suicide of the popular state artist, Ruby, sets off a series of interactions among those who knew her that threatens to turn the planet upside down. John Throde, who was her lover a quarter century earlier, is losing his job as manager of an ill-fated iron mine that is the victim of government bungling. Eta Plain, supervisor of the state artists, dreams of opening a gallery to sell Ruby's art, except that art galleries don't fit into the government's cultural plans. Merrik Frhan suffers from deep-rooted guilt: Though he now sees all the government has done wrong, as one of the former heads of the government, he is the one who instituted its policy of iron rule. When John Throde learns that Ruby has named him her heir and left him her work, these three are brought together. Soon Merrik Frhan has proposed a plan to prove the government's incompetence by gathering a group of investors to purchase the mine outright. Eta will keep an eye on the investors' interests and John will have the freehand he needs to run the mine efficiently and show a profit. But none of the three brought together by Ruby's death has been completely honest with the others; and when they meet again the stage is set for a stunning climax when the physical, social and personal forces tearing their world apart are all unleashed at once.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2005</published>
</book>

        <book>
  <id type="integer">4002968</id>
  <isbn>0870841130</isbn>
  <isbn13>9780870841132</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Criminology: Explaining Crime and Its Context]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/4002968.Criminology_Explaining_Crime_and_Its_Context</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>17600</id>
        <name><![CDATA[Gilbert Geis]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/17600.Gilbert_Geis]]></link>
    <average_rating>4.40</average_rating>
    <ratings_count>5</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>272578</id>
        <name><![CDATA[Finn-Aage Esbensen]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/272578.Finn_Aage_Esbensen]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>1996</published>
</book>

        <book>
  <id type="integer">6266444</id>
  <isbn>0462099164</isbn>
  <isbn13>9780462099163</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Agents and Dealers]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1255880484m/6266444.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1255880484s/6266444.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6266444.Agents_and_Dealers</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2008</published>
</book>

        <book>
  <id type="integer">6266445</id>
  <isbn>1905736827</isbn>
  <isbn13>9781905736829</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[The Marketing Code]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6266445.The_Marketing_Code</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[<strong>Sometimes you have to kill to make a killing</strong>  Forget organizational parables, forget corporate satires and business fiction. At last a management thriller has arrived. A critically acclaimed high-suspense novel that reveals thesecrets of 21st century marketing. 'I read <em>The Marketing Code</em> from beginning to end in one sitting. I had to know how it turned out. It shows great imagination, clever plotting, and a Rabelaisian scale of outrage and wit.' —Professor Philip Kotler, marketing guru.  Other titles by Stephen Brown:  <em>The Customer Key  Agents and Dealers  Fail Better!</em>]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2008</published>
</book>

        <book>
  <id type="integer">5687050</id>
  <isbn>0765610124</isbn>
  <isbn13>9780765610126</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Time, Space and the Market: Retroscapes Rising]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/5687050.Time_Space_and_the_Market_Retroscapes_Rising</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Retroscapes, commercial environments that evoke past times and places, are a ubiquitous manifestation of modern marketing. They come in various shapes and forms, from theme restaurants and flagship stores (Planet Hollywood, Niketown) to festival malls and &quot;new urbanist&quot; communities (Faneuil Hall, Disney's Celebration). This engaging work is the first book devoted exclusively to the subject. Time, Space, and the Market covers a diverse array of retailing milieux, in a number of different countries, at a variety of spatial scales, and from various evaluative perspectives, both pro and con. The contributors are all well known expert commentators, and the editors have published extensively on retromarketing and servicescapes respectively. Together they offer a unique &quot;take&quot; on a subject with which everyone can identify.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>1344113</id>
        <name><![CDATA[John F. Sherry Jr.]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/1344113.John_F_Sherry_Jr_]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>2003</published>
</book>

        <book>
  <id type="integer">5187864</id>
  <isbn>0415487919</isbn>
  <isbn13>9780415487917</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Consuming Books: The Marketing and Consumption of Literature]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/5187864.Consuming_Books_The_Marketing_and_Consumption_of_Literature</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[What lessons can the field of marketing draw from the ways in which books are marketed? This timely collection seeks to answer this question in a forthright and enlightening manner.<br/><br/>With contributions from such scholars as Malcolm McDonald, Julia Kirby and Morris Holbrook, this volume will interest marketing scholars as well as cultural studies aficionados.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2004</published>
</book>

        <book>
  <id type="integer">5187865</id>
  <isbn nil="true"></isbn>
  <isbn13 nil="true"></isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Consuming Books]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/5187865.Consuming_Books</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[<p>What lessons can the field of marketing draw from the ways in which books are marketed? This timely collection seeks to answer this question in a forthright and enlightening manner.<br/><br/>With contributions from such scholars as Malcolm McDonald, Julia Kirby and Morris Holbrook, this volume will interest marketing scholars as well as cultural studies aficionados.</p>]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2007</published>
</book>

        <book>
  <id type="integer">7059602</id>
  <isbn>0462099172</isbn>
  <isbn13>9780462099170</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[The Lost Logo]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/7059602-the-lost-logo</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2009</published>
</book>

        <book>
  <id type="integer">3435553</id>
  <isbn>1841990760</isbn>
  <isbn13>9781841990767</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Bread]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3435553.Bread</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2003</published>
</book>

        <book>
  <id type="integer">6756540</id>
  <isbn>0902241109</isbn>
  <isbn13>9780902241107</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Psychiatry in Developing Countries]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6756540-psychiatry-in-developing-countries</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1983</published>
</book>

        <book>
  <id type="integer">1852988</id>
  <isbn>0761968512</isbn>
  <isbn13>9780761968511</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Marketing - The Retro Revolution]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1189218681m/1852988.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1189218681s/1852988.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1852988.Marketing_The_Retro_Revolution</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[<p>Has marketing moved from &quot;new and improved&quot; to &quot;as good as always&quot;? Is old the new &quot;new&quot;? Retro-marketing is all around us, whether it be retro-products like the neo-Beetle, retro-scapes, such as Niketown, or retro- advertising campaigns, which make the most of the advertiser's glorious heritage. The rise of retro has led many to conclude that it represents the end of marketing, that it is indicative of inertia, ossification and the waning of creativity. <strong>Marketing &#8212; The Retro Revolution</strong> explains why the opposite is the case, demonstrating that retro-orientation is a harbinger of change and a revolution in marketing thinking. In his engaging and lively style, Stephen Brown shows that the implications of today's retro revolution are much more profound than the existing literature suggests. He argues that just as retro- marketing practitioners are looking to the past for inspiration, so too students, consultants and academics should seek to do likewise. History reveals that new ideas often come wrapped in old packaging. <strong>Marketing &#8212; The Retro Revolution</strong> unwraps this retro- package and, in doing so, offers radically new ideas for the future of the field. </p>]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2001</published>
</book>

        <book>
  <id type="integer">1058505</id>
  <isbn>1861520182</isbn>
  <isbn13>9781861520180</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Postmodern Marketing Two: Telling Tales]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1058505.Postmodern_Marketing_Two_Telling_Tales</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA['Postmodern Marketing II is so delightful, exciting, and chock full of good ideas that I raced through it at breakneck speed. It is at once extremely clever, extremely funny, and extremely serious.'  - Russ Beck, The University of Utah]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1997</published>
</book>

        <book>
  <id type="integer">6251500</id>
  <isbn>1412902665</isbn>
  <isbn13>9781412902663</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Writing Marketing]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6251500.Writing_Marketing</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Marketing is a very diverse discipline, dealing with everything from the costs of globalization to the benefits of money-back guarantees. However, there is one thing that all marketing academics share. They are writers. They publish or perish. Their careers are advanced, and their reputations are enhanced, by the written word. <br/><br/>Despite its importance, writing is rarely discussed, much less written about, by marketing scholars. It is one of the least understood, yet most significant, academic competencies. It is a competency in need of careful study. <br/><br/><strong>Writing Marketing</strong> is the first such study. It offers a detailed reading of five renowned marketing writers, ranging from Ted Levitt to Morris Holbrook, and draws lessons that can be adopted, with profit, by everyone else. Although it is not a `how to' book – there are no lengthy lists of dos and don’ts – <strong>Writing Marketing</strong> reveals that the `rules' of good writing are good for nothing. <br/><br/>Written by Stephen Brown, whose own writing skills are much commented upon, Writing Marketing is insightful, illuminating and iconoclastic. It is a must read for every marketing academic, irrespective of their methodological inclinations or philosophical preferences.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2005</published>
</book>

        <book>
  <id type="integer">4474316</id>
  <isbn>1856280039</isbn>
  <isbn13>9781856280037</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[The Roles and Tasks of Community Mental Handicap Teams]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/4474316.The_Roles_and_Tasks_of_Community_Mental_Handicap_Teams</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1990</published>
</book>

        <book>
  <id type="integer">6902729</id>
  <isbn>0946646309</isbn>
  <isbn13>9780946646302</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Satanic Letters of Stephen Brown]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6902729-satanic-letters-of-stephen-brown</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1992</published>
</book>

        <book>
  <id type="integer">5593913</id>
  <isbn>0071284281</isbn>
  <isbn13>9780071284288</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Fudamentals of Digital Logic with VHDL Design]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/5593913.Fudamentals_of_Digital_Logic_with_VHDL_Design</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[&quot;Fundamentals of Digital Logic with VHDL Design&quot; teaches the basic design techniques for logic circuits. It emphasizes the synthesis of circuits and explains how circuits are implemented in real chips. Fundamental concepts are illustrated by using small examples, which are easy to understand. Then, a modular approach is used to show how larger circuits are designed. VHDL is used to demonstrate how the basic building blocks and larger systems are defined in a hardware description language, producing designs that can be implemented with modern CAD tools. This book emphasizes CAD through the use of Altera's Quartus II CAD software, a state-of-the-art digital circuit design package. This software produces automatic mapping of designs written in VHDL into Field Programmable Gate Arrays (FPGAs) and Complex Programmable Logic Devices (CPLDs).]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>590907</id>
        <name><![CDATA[Zvonko G. Vranesic]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/590907.Zvonko_G_Vranesic]]></link>
    <average_rating>4.00</average_rating>
    <ratings_count>1</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>2008</published>
</book>

        <book>
  <id type="integer">3243268</id>
  <isbn>0155796372</isbn>
  <isbn13>9780155796379</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[The Sense of Music]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3243268.The_Sense_of_Music</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1988</published>
</book>

        <book>
  <id type="integer">2694314</id>
  <isbn>1856280497</isbn>
  <isbn13>9781856280495</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Retail Location: A Micro-Scale Perspective]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2694314.Retail_Location_A_Micro_Scale_Perspective</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1992</published>
</book>

        <book>
  <id type="integer">4418179</id>
  <isbn>007245122X</isbn>
  <isbn13>9780072451221</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Fundamentals of Digital Logic]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/4418179.Fundamentals_of_Digital_Logic</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[<em>Fundamentals of Digital Logic with VHDL Design</em> teaches the basic design techniques for logic circuits. It emphasizes the synthesis of circuits and explains how circuits are implemented in real chips. Fundamental concepts are illustrated by using small examples, which are easy to understand. Then, a modular approach is used to show how larger circuits are designed.   <p>VHDL is used to demonstrate how the basic building blocks and larger systems are defined in a hardware description language, producing designs that can be implemented with modern CAD tools. The book emphasizes CAD through the use of Altera's Quartus II CAD software, a state-of-the-art digital circuit design package. This software produces automatic mapping of designs written in VHDL into Field Programmable Gate Arrays (FPGAs) and Complex Programmable Logic Devices (CPLDs).</p>]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>201663</id>
        <name><![CDATA[Zvonko Vranesic]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/201663.Zvonko_Vranesic]]></link>
    <average_rating>3.50</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>2000</published>
</book>

        <book>
  <id type="integer">3047408</id>
  <isbn>0595486002</isbn>
  <isbn13>9780595486007</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[The Traveling Jesus Roadshow]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3047408.The_Traveling_Jesus_Roadshow</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[A discontented Peter McCloud contemplates his office job, employers and romantic relationship when a large mold growing in his office window is recognized by a local zealot as looking like Jesus. Interpreted as a Sign from God, word of the mold spreads through the religious underground. The multi-national consumer goods company for whom Peter works is appalled upon discovering that the resulting national publicity has led to a giant tent city of pilgrim/merchants (dubbed the Traveling Jesus Roadshow) encamping outside the company's building, selling Jesus-related merchandise such as &quot;What Would Cheesus Do?&quot; fondue sets and Shroud of Turin beach towels. Unable to remove the Mold out of fear of offending the religious community, the company finds itself stuck.&lt;/p&gt;  Inspired, Rebecca-Peter's ruthless corporate ladder climbing girlfriend-steals the idea of a soap made in the shape of the Jesus Mold from a colorful Roadshow merchant and uses it to get promoted. Disgusted at the company's exploitation of the faithful and their abuse of him personally, Peter sets out to undermine the company's Jesus soap product-a task made all the more complicated when Rebecca is set up to head the launch of the new Jesus soap.&lt;/p&gt;]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2008</published>
</book>

        <book>
  <id type="integer">1069753</id>
  <isbn>0415173175</isbn>
  <isbn13>9780415173179</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Consumer Research: Postcards From the Edge (Routledge Consumer Research Series)]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1180725714m/1069753.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1180725714s/1069753.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1069753.Consumer_Research_Postcards_From_the_Edge</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[<p>This book is a collection of cutting-edge essays by leading exponents of consumer research from Europe and America. Topics covered include: marketing in cyberspace, poststructuralism in marketing, semiotics and marketing and much more.</p>]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1998</published>
</book>

        <book>
  <id type="integer">2401257</id>
  <isbn>0840799233</isbn>
  <isbn13>9780840799234</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[What Difference... If God Is in Charge]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2401257.What_Difference_If_God_Is_in_Charge</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1984</published>
</book>

        <book>
  <id type="integer">1095231</id>
  <isbn>0883881500</isbn>
  <isbn13>9780883881507</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Totem Poles to Color &amp; Cut Out: Tlingit]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1095231.Totem_Poles_to_Color_Cut_Out_Tlingit</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1992</published>
</book>

        <book>
  <id type="integer">1367178</id>
  <isbn>2100493779</isbn>
  <isbn13>9782100493777</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Harry Potter : Comment le petit sorcier est devenu le roi du Marketing]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1183028496m/1367178.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1183028496s/1367178.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1367178.Harry_Potter_Comment_le_petit_sorcier_est_devenu_le_roi_du_Marketing</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2005</published>
</book>

        <book>
  <id type="integer">1689654</id>
  <isbn>0462099040</isbn>
  <isbn13>9780462099040</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Fail Better! : The World's Worst Marketers and What We Can Learn from Them]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1186944758m/1689654.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1186944758s/1689654.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1689654.Fail_Better_The_World_s_Worst_Marketers_and_What_We_Can_Learn_from_Them</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[&lt;div&gt;Championing those who challenged conventional marketing wisdom, 30 marketing mavericks are profiled in this candid examination of failure and commercial success. Arguing that those who are brilliantly successful&#8212;such as P. T. Barnum, Bill Gates, James Dyson, and Martha Stewart&#8212;often use marketing methods that go against the grain, this analysis redefines the word &#8220;failure&#8221; and advocates the use of nontraditional business and marketing tactics. Each example shows how the marketer in question epitomized a never-say-die mindset and achieved triumph despite their seemingly faulty techniques. &lt;/div&gt;]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2007</published>
</book>

        <book>
  <id type="integer">6386837</id>
  <isbn>0415234867</isbn>
  <isbn13>9780415234863</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Imagining Marketing: Art, Aesthetics and the Avant-Garde (Routledge Interpretive Marketing Research Series.)]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6386837-imagining-marketing</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[&quot;Imagination&quot; is a word that is widely used but rarely examined.  This book focuses on the interface between art and the marketplace, applying the tools and techniques of artistic appreciation to marketing phenomena.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2001</published>
</book>

        <book>
  <id type="integer">6262564</id>
  <isbn>0955193230</isbn>
  <isbn13>9780955193231</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[The Green Book]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/6262564.The_Green_Book</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2009</published>
</book>

        <book>
  <id type="integer">4601013</id>
  <isbn>0415184177</isbn>
  <isbn13>9780415184175</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Romancing the Market (Routledge Interpretive Marketing Research Series)]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/4601013.Romancing_the_Market</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[This book contains essays by an international selection of the most creative contemporary marketing scholars, including Elizabeth Hirschman, Russell Belk, Craig Thompson and Robin Wensley. Illuminating, controversial and cutting edge, this is an essential work for all those interested in new directions in marketing and consumer research.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1999</published>
</book>

        <book>
  <id type="integer">5801268</id>
  <isbn>0840776128</isbn>
  <isbn13>9780840776129</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[When Your Rope Breaks]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/5801268.When_Your_Rope_Breaks</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Christians facing difficult times will be encouraged as they look at life in light of God's everlasting love and purpose for them.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1988</published>
</book>

        <book>
  <id type="integer">2551901</id>
  <isbn>0415148227</isbn>
  <isbn13>9780415148221</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Marketing Apocalypse: Eschatology, Escapology and the Illusion of the End (Routledge Advances in Management and Business Studies, 2)]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/2551901.Marketing_Apocalypse_Eschatology_Escapology_and_the_Illusion_of_the_End</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[The present volume of essays examines the extent to which the end of marketing is near. The contributors explore the present state of marketing scholarship and put forward a variety of visions of marketing in the 21st century. They conclude that although marketing seems likely to survive its present &quot;crisis&quot;, some new beginnings are needed to meet the chalenges of the next millennium. Ranging from narratology to feminism, these suggestions are always enlightening, often provocative and occasionally outrageous.]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1997</published>
</book>

        <book>
  <id type="integer">3009725</id>
  <isbn>3446403108</isbn>
  <isbn13>9783446403109</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Die Botschaft des Zauberlehrlings - Die Magie der Marke Harry Potter]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3009725.Die_Botschaft_des_Zauberlehrlings_Die_Magie_der_Marke_Harry_Potter</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2005</published>
</book>

        <book>
  <id type="integer">1112511</id>
  <isbn>1861523718</isbn>
  <isbn13>9781861523716</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Consumer Psychology for Marketing]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1181097074m/1112511.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1181097074s/1112511.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1112511.Consumer_Psychology_for_Marketing</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[The second edition of this successful textbook continues to offer a sophisticated treatment of consumer psychology which is directly related to the concerns of marketing management, especially in terms of market segmentation, product positioning and new product development. It has an international approach that is reflected in language, examples, and scope and it also has a comprehensive and up-to-date coverage of literature and recent research. The new edition takes into account past reviewers' and users' comments by reducing the amount of material on adaptive/innovative cognitive style and replaces this with a wider range of material on the theme of personality and new product phrase. This edition also includes end-of-chapter questions and suggested further reading.]]>
  </description>
<authors>
    <author>
    <id>522782</id>
        <name><![CDATA[Gordon Foxall]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/522782.Gordon_Foxall]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1998</published>
</book>

        <book>
  <id type="integer">1911413</id>
  <isbn>3981122003</isbn>
  <isbn13>9783981122008</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Die Bedeutung der Tradition für die Markenkommunikation]]>
  </title>
  <image_url>http://photo.goodreads.com/books/1190208009m/1911413.jpg</image_url>
  <small_image_url>http://photo.goodreads.com/books/1190208009s/1911413.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1911413.Die_Bedeutung_der_Tradition_f_r_die_Markenkommunikation</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>400540</id>
        <name><![CDATA[Manfred Schmidt]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/400540.Manfred_Schmidt]]></link>
    <average_rating>3.50</average_rating>
    <ratings_count>4</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2006</published>
</book>

        <book>
  <id type="integer">3579498</id>
  <isbn>1883010462</isbn>
  <isbn13>9781883010461</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Saw Palmetto: The Herb for Prostate Health]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/3579498.Saw_Palmetto_The_Herb_for_Prostate_Health</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[Written for the middle-aged man, this manual offers an holistic approach, with a concentration on using saw palmetto to maintain prostate health. This herb is the most promising natural treatment for prostate enlargement and inflammation, and Hobbs explains how to use it. He also examines lifestyle factors that put men at risk for prostate and other health problems.]]>
  </description>
<authors>
    <author>
    <id>71533</id>
        <name><![CDATA[Christopher Hobbs]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/71533.Christopher_Hobbs]]></link>
    <average_rating>4.06</average_rating>
    <ratings_count>36</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1998</published>
</book>

        <book>
  <id type="integer">1942838</id>
  <isbn>0870407015</isbn>
  <isbn13>9780870407017</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Qigong for Health: Chinese Traditional Exercises for Cure and Prevention]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/1942838.Qigong_for_Health_Chinese_Traditional_Exercises_for_Cure_and_Prevention</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>883057</id>
        <name><![CDATA[Masaru Takahashi]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/883057.Masaru_Takahashi]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>1986</published>
</book>

        <book>
  <id type="integer">5735095</id>
  <isbn>2857074522</isbn>
  <isbn13>9782857074526</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Zen : Exercices visualisés - Travail des méridiens pour le bien-être]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/5735095.Zen_Exercices_visualis_s_Travail_des_m_ridiens_pour_le_bien_tre</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>2564372</id>
        <name><![CDATA[Shizotu Masunaga]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/2564372.Shizotu_Masunaga]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>964323</id>
        <name><![CDATA[Madely Tordjman]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/964323.Madely_Tordjman]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
  </authors>  <published>1990</published>
</book>

        <book>
  <id type="integer">7105020</id>
  <isbn>1604131128</isbn>
  <isbn13>9781604131123</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[Protestantism]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/7105020-protestantism</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>811604</id>
        <name><![CDATA[Bender Richardson White]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/811604.Bender_Richardson_White]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>13198</id>
        <name><![CDATA[Martin Palmer]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/13198.Martin_Palmer]]></link>
    <average_rating>3.86</average_rating>
    <ratings_count>104</ratings_count>
    <text_reviews_count>21</text_reviews_count>
  </author>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
    <author>
    <id>177687</id>
        <name><![CDATA[Joanne O'Brien]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/177687.Joanne_O_Brien]]></link>
    <average_rating>3.12</average_rating>
    <ratings_count>24</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2009</published>
</book>

        <book>
  <id type="integer">7225159</id>
  <isbn>0915552515</isbn>
  <isbn13>9780915552511</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[European Advances in Sonsumer Research Volume 6]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
  <link>http://www.goodreads.com/book/show/7225159-european-advances-in-sonsumer-research-volume-6</link>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <description>
    <![CDATA[]]>
  </description>
<authors>
    <author>
    <id>3198492</id>
        <name><![CDATA[Darach Turley]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/3198492.Darach_Turley]]></link>
    <average_rating>0.0</average_rating>
    <ratings_count>0</ratings_count>
    <text_reviews_count>0</text_reviews_count>
  </author>
    <author>
    <id>24452</id>
        <name><![CDATA[Stephen Brown]]></name>
    <image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-200x266.jpg]]></image_url>
    <small_image_url><![CDATA[http://www.goodreads.com/images/nophoto/nophoto-U-50x66.jpg]]></small_image_url>
    <link><![CDATA[http://www.goodreads.com/author/show/24452.Stephen_Brown]]></link>
    <average_rating>3.29</average_rating>
    <ratings_count>17</ratings_count>
    <text_reviews_count>5</text_reviews_count>
  </author>
  </authors>  <published>2003</published>
</book>

        <book>
  <id type="integer">7315086</id>
  <isbn>0131599917</isbn>
  <isbn13>9780131599918</isbn13>
  <text_reviews_count type="integer">0</text_reviews_count>
  <title>
    <![CDATA[The Writer's FAQs]]>
  </title>
  <image_url>http://www.goodreads.com/images/nocover-111x148.jpg</image_url>
  <small_image_url>http://www.goodreads.com/images/nocover-60x80.jpg</small_image_url>
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