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  <name><![CDATA[Merlin Stone]]></name>
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        <book id="30858">
  <id>30858</id>
  <title><![CDATA[When God Was a Woman]]></title>
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      <name><![CDATA[Merlin Stone]]></name>
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  <average_rating>3.81</average_rating>
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  <published>1978</published>  
  
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        <book id="246540">
  <id>246540</id>
  <title><![CDATA[Ancient Mirrors of Womanhood: A Treasury of Goddess and Heroine Lore from Around the World]]></title>
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    <author>
      <name><![CDATA[Merlin Stone]]></name>
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  <average_rating>3.81</average_rating>
  <ratings_count>31</ratings_count>
  <published>1984</published>  
  
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        <book id="902021">
  <id>902021</id>
  <title><![CDATA[The Customer Management Scorecard: Managing CRM for Profit]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
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        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/93635]]></link>
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        <author>
      <name><![CDATA[Bryan Foss]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/93634]]></link>
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  <average_rating>4.00</average_rating>
  <ratings_count>2</ratings_count>
  <published>2002</published>  
  
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        <book id="544346">
  <id>544346</id>
  <title><![CDATA[Ancient Mirrors of Womanhood Volume 2]]></title>
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    <author>
      <name><![CDATA[Merlin Stone]]></name>
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  <published>1979</published>  
  
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        <book id="4793198">
  <id>4793198</id>
  <title><![CDATA[The Paradise papers: The suppression of women's rites]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
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  <average_rating>0.0</average_rating>
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  <published>1976</published>  
  
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        <book id="246539">
  <id>246539</id>
  <title><![CDATA[Ancient mirrors of womanhood: Our goddess and heroine heritage]]></title>
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    <author>
      <name><![CDATA[Merlin Stone]]></name>
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  <published>1979</published>  
  
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        <book id="3059041">
  <id>3059041</id>
  <title><![CDATA[Ancient Mirrors of Womanhood]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
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  <published>1990</published>  
  
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        <book id="844495">
  <id>844495</id>
  <title><![CDATA[Consumer Insight: How to Use Data and Market Research to Get Closer to Your Customer (Market Research in Practice Series)]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
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        <author>
      <name><![CDATA[Bryan Foss]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/12816]]></link>
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  <image-url>http://photo.goodreads.com/books/1178842254m/844495.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2004</published>  
  
</book>
        <book id="367977">
  <id>367977</id>
  <title><![CDATA[Field Service Management]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Antony Wild]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/589903]]></link>
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  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1985</published>  
  
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        <book id="5067515">
  <id>5067515</id>
  <title><![CDATA[Telemanage Your Customers: System for Telephone Account Management]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Chris Wheeler]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/619565]]></link>
    </author>
      </authors>
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  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1990</published>  
  
</book>
        <book id="601025">
  <id>601025</id>
  <title><![CDATA[Competitive Customer Care]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Laurie Young]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/577060]]></link>
    </author>
      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1992</published>  
  
</book>
        <book id="4082492">
  <id>4082492</id>
  <title><![CDATA[Managing Stakeholders in the Public Sector]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Neil Woodcock]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/251934]]></link>
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      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2007</published>  
  
</book>
        <book id="778249">
  <id>778249</id>
  <title><![CDATA[Direct Hit: Direct Marketing with a Winning Edge]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
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  <image-url>http://photo.goodreads.com/books/1178266521m/778249.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1995</published>  
  
</book>
        <book id="932391">
  <id>932391</id>
  <title><![CDATA[Winning New Customers in Financial Services: Using Relationship Marketing and Information Technology in Consumer Financial Services]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Neil Woodcock]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/555269]]></link>
    </author>
      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1997</published>  
  
</book>
        <book id="983609">
  <id>983609</id>
  <title><![CDATA[Product Planning]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
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  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1976</published>  
  
</book>
        <book id="5543652">
  <id>5543652</id>
  <title><![CDATA[Handbook of Customer Relationship Marketing]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Neil Woodcock]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/1002392]]></link>
    </author>
        <author>
      <name><![CDATA[Liz Machtynger]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/1002393]]></link>
    </author>
      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2007</published>  
  
</book>
        <book id="902023">
  <id>902023</id>
  <title><![CDATA[Successful Customer Relationship Marketing]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Bryan Foss]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/557382]]></link>
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      </authors>
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  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2001</published>  
  
</book>
        <book id="923947">
  <id>923947</id>
  <title><![CDATA[Customer Relationship Marketing: Get to Know Your Customers and Win Their Loyalty (Marketing in Action Series)]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Neil Woodcock]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/125212]]></link>
    </author>
      </authors>
  <image-url>http://photo.goodreads.com/books/1179500976m/923947.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2000</published>  
  
</book>
        <book id="1864907">
  <id>1864907</id>
  <title><![CDATA[The paradise papers: The suppression of women's rites]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1979</published>  
  
</book>
        <book id="544350">
  <id>544350</id>
  <title><![CDATA[CRM in Financial Services: A Practical Guide to Making Customer Relationship Management Work]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Bryan Foss]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/580387]]></link>
    </author>
      </authors>
  <image-url>http://photo.goodreads.com/books/1175661981m/544350.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2002</published>  
  
</book>
        <book id="544352">
  <id>544352</id>
  <title><![CDATA[Marketing and Economics]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1980</published>  
  
</book>
        <book id="3633571">
  <id>3633571</id>
  <title><![CDATA[Product planning: An integrated approach]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
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      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1976</published>  
  
</book>
        <book id="1591932">
  <id>1591932</id>
  <title><![CDATA[Database Marketing: Strategy and Implementation]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/506707]]></link>
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      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1990</published>  
  
</book>
        <book id="466367">
  <id>466367</id>
  <title><![CDATA[Up Close and Personal?: Customer Relationship Marketing @ Work]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/96403]]></link>
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      </authors>
  <image-url>http://photo.goodreads.com/books/1175006255m/466367.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2003</published>  
  
</book>
        <book id="778250">
  <id>778250</id>
  <title><![CDATA[Business Solutions on Demand: Transform the Business to Deliver Real Customer Value]]></title>
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    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
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        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/566247]]></link>
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  <image-url>http://photo.goodreads.com/books/1178266521m/778250.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2004</published>  
  
</book>
        <book id="932390">
  <id>932390</id>
  <title><![CDATA[The Customer Management Scorecard]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/94530]]></link>
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      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2000</published>  
  
</book>
        <book id="5481552">
  <id>5481552</id>
  <title><![CDATA[The Customer Management Scorecard: A Strategic Framework for Benchmarking Performance Against Best Practice]]></title>
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    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Michael Starkey]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/937700]]></link>
    </author>
        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/937701]]></link>
    </author>
      </authors>
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  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2000</published>  
  
</book>
        <book id="5481553">
  <id>5481553</id>
  <title><![CDATA[The Customer Management Score Card 2001: State of the Nation 11, 2001]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Michael Starkey]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/937702]]></link>
    </author>
        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/937703]]></link>
    </author>
      </authors>
  <image-url>http://www.goodreads.com/images/nocover-60x80.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2001</published>  
  
</book>
        <book id="902022">
  <id>902022</id>
  <title><![CDATA[Up Close &amp; Personal?: Customer Relationship Marketing @ Work]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/14049]]></link>
    </author>
        <author>
      <name><![CDATA[Neil Woodcock]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/14050]]></link>
    </author>
      </authors>
  <image-url>http://photo.goodreads.com/books/1179306837m/902022.jpg</image-url>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2006</published>  
  
</book>
        <book id="2067143">
  <id>2067143</id>
  <title><![CDATA[Key Account Management in Financial Services: Tools and Techniques for Building Strong Relationships with Major Clients]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Tim     Hughes]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/49653]]></link>
    </author>
        <author>
      <name><![CDATA[Bryan Foss]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/49654]]></link>
    </author>
        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/1693592]]></link>
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  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2005</published>  
  
</book>
        <book id="544353">
  <id>544353</id>
  <title><![CDATA[Business Solutions on Demand]]></title>
  <authors>
    <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/17295.Merlin_Stone]]></link>
    </author>
        <author>
      <name><![CDATA[Merlin Stone]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/580388]]></link>
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  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2005</published>  
  
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