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	<author id="118712">
  <name><![CDATA[Martin Lindstrom]]></name>
  <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    
  <books start="1" end="11" total="11">
        <book id="2848658">
  <id>2848658</id>
  <title><![CDATA[Buyology: Truth and Lies About Why We Buy and the New Science of Desire]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
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  <average_rating>3.31</average_rating>
  <ratings_count>372</ratings_count>
  <published>2008</published>  
  
</book>
        <book id="203528">
  <id>203528</id>
  <title><![CDATA[Brand Sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
      </authors>
  <average_rating>3.76</average_rating>
  <ratings_count>25</ratings_count>
  <published>2005</published>  
  
</book>
        <book id="1354207">
  <id>1354207</id>
  <title><![CDATA[Brand Child: Remarkable Insights into the Minds of Today's Global Kids &amp; Their Relationships with Brands]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
        <author>
      <name><![CDATA[Patricia B. Seybold]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/524445]]></link>
    </author>
      </authors>
  <average_rating>3.80</average_rating>
  <ratings_count>5</ratings_count>
  <published>2003</published>  
  
</book>
        <book id="6948880">
  <id>6948880</id>
  <title><![CDATA[Brand Sense: Sensory Secrets Behind the Stuff We Buy]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
        <author>
      <name><![CDATA[Philip Kotler]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/1789486]]></link>
    </author>
      </authors>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2010</published>  
  
</book>
        <book id="6873409">
  <id>6873409</id>
  <title><![CDATA[Compradiccion/ Buyology]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
      </authors>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2009</published>  
  
</book>
        <book id="7109155">
  <id>7109155</id>
  <title><![CDATA[Brand Sense: How to Build Powerful Brands Through Touch, Taste, Smell, Sight and Sound]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
      </authors>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2010</published>  
  
</book>
        <book id="7142673">
  <id>7142673</id>
  <title><![CDATA[Buyology]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
        <author>
      <name><![CDATA[Paco Underhill]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/1863319]]></link>
    </author>
      </authors>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2010</published>  
  
</book>
        <book id="7142674">
  <id>7142674</id>
  <title><![CDATA[Buyology]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
        <author>
      <name><![CDATA[Paco Underhill]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/1863320]]></link>
    </author>
      </authors>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2008</published>  
  
</book>
        <book id="5785737">
  <id>5785737</id>
  <title><![CDATA[Brand Building On the Internet]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
        <author>
      <name><![CDATA[Tim Frank Andersen]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/1212475]]></link>
    </author>
      </authors>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>1999</published>  
  
</book>
        <book id="5496413">
  <id>5496413</id>
  <title><![CDATA[CLICKS, BRICKS AND BRANDS: The Marriage of Online and Offline Business]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
      </authors>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2001</published>  
  
</book>
        <book id="6667383">
  <id>6667383</id>
  <title><![CDATA[Nákupologie]]></title>
  <authors>
    <author>
      <name><![CDATA[Martin Lindstrom]]></name>
      <link><![CDATA[http://www.goodreads.com/author/show/118712.Martin_Lindstrom]]></link>
    </author>
      </authors>
  <average_rating>0.0</average_rating>
  <ratings_count>0</ratings_count>
  <published>2009</published>  
  
</book>
      </books>
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